Historical Context of Tide Flashcards
1
Q
What developed rapidly in the post war boom?
A
new technologies developed rapidly especially those in domestic sphere
2
Q
What type of products became desirable?
A
domestic products became desirable and a symbol of status related to ‘American dream’
3
Q
Where were domestic products advertised?
A
advertised in slots in American domestic melodramas watched by women
4
Q
Why would some women view this advert as sexist?
A
Budding feminist’s would view the advert as sexist
