HealthPsych Session 2 Flashcards
Why are health related behaviours having an increasing impact?
Leading cause of death is chronic diseases which these play a significant role in
What do learning theories consider?
How behaviour patterns are learned without conscious input
What is classical conditioning?
Unconscious linking of behaviours to unrelated stimuli
How can behaviours be prevented in classical conditioning?
Pair behaviour with unpleasant response
Create an obstruction between stimulus and behaviour to allow time to pause and think
Is classical conditioning limited to children?
No
What is operant conditioning?
Behaviour shaped by consequences of acting on the environment
When must the reward or punishment occur in operant conditioning and why?
Immediately as we are driven by short-term rewards regardless of rationale
How can behaviour be shaped using operant conditioning?
Through reinforcement
How are conditioning theories limited?
Only consider stimulus-response associations w/o cognitive processes, knowledge, beliefs, memory, attitudes, expectations of social context
What is social learning?
Vicarious learning by seeing the consequences of other’s actions
What is behaviour focused on in social learning?
Desired goals that are valued and individual has self-efficacy for
What forms the basis of role models?
Social learning
What perceptions make a good role model?
High status
‘Like us’
What does social learning theory suggest should be used for health education and health campaigns?
Peers and celebrities
What are the 4 social cognition models?
Cognitive dissonance theory
Health belief model
Theory of planned behaviour
Stages of change (transtheoretical) model
What is cognitive dissonance theory?
Change beliefs or behaviour in order to decrease discomfort experienced when beliefs are inconsistent with actions/events
How can cognitive dissonance theory be used in health promotion?
Provide usually uncomfortable health information about negative health behaviours
How can dissonance be solved without changing behaviour?
Denial of information
What does the health belief model state?
States people weigh-up beliefs and risks before acting
What two categories of beliefs are considered in the health belief model?
Beliefs about health threat
Beliefs about health-related behaviour
What beliefs about health threat are considered in the health belief model?
Perceived susceptibility
Perceived severity
What beliefs about health-related behaviour are considered in the health belief model?
Perceived benefits
Perceived barriers
What also influences the beliefs considered in the health belief model to cause an action?
Cues to action
What does the health belief model not consider?
Whether we weigh-up a decision before or after an event
Emotions acting
Social factors
Self efficacy
What is the generally preferred model of social cognition?
Theory of planned behaviour
What does the theory of planned behaviour consider?
Person’s intentions
How is the gap between intention and behaviour bridged?
Creating detailed plans of action