He & Wong 2004

Question 1

What does the paper by (He & Wong, 2004) test?

Answer 1

It tests the ambidexterity hypothesis by examining how exploration and exploitation can jointly influence firm performance

Question 2

What do (He & Wong, 2004) find?

Answer 2

1. The interaction between explorative and exploitative innovation strategies is positively related to sales growth -> ‘Fit as moderating’
2. The relative imbalance between explorative and exploitative innovation strategies is negatively related to sales growth -> ‘fit as matching’