Graphology Flashcards
1
Q
What is graphology?
A
The physical appearance of a discourse event on a page
2
Q
What is semiotics?
A
Refers to the study of signs and symbols
3
Q
What is typography?
A
Refers to the font that is used and set out in texts
4
Q
Serif font?
A
The italicised type of font with extra strokes added for effect
5
Q
Sans-serif font?
A
The plain, easy to access font without added strokes
6
Q
Signs?
A
Are a powerful act and tool of communication
7
Q
Symbolic signs?
A
An accepted sign as an/a societal convention
8
Q
Iconic signs?
A
The sign that resembles its signified object
