GF 13 Flashcards
What type of research doesn’t draw conclusions about cause and effect or concern itself with relationships between variables?
Descriptive research doesn’t
What are the 3 descriptive research designs?
Observational, survey, and case study
Define observational research
Descriptive research where behavior is observed and recorded
What are the 2 problems with observational research?
Demand characteristics and subjective interpretation of the researcher (pertains to reliability)
Define habituation
repeated exposure to the researcher so he is no longer a novel stimulus
What is the purpose of behavior categories?
an operational definition of each construct so the researcher can be objective about measuring behavior
What are the 3 ways to numerically record data?
Frequency, duration, and interval
Define frequency method
counting the number of times a behavior occurs in a specific time period
Define duration method
the length of time engaged in a behavior during a specific time period
Define interval method
counts the number of intervals a behavior occurs in
What are the 3 ways of sampling?
Time sampling, event sampling, and individual sampling
Define time sampling
Interval 1 observe, interval 2 record
Define event sampling
Interval 1 measure behavior 1, interval 2 measure behavior 2
Define individual sampling
Interval 1 observe 1 person, interval 2 observe a different person
Define content analysis
when researchers measure behavior in books, movies, or media