Familiarize more (MIL) Flashcards
What is mediated or machine-assisted communication?
A type of interpersonal communication that uses mechanical and technological devices.
What is media literacy?
Understanding and using mass media in an informed and critical manner.
Define information literacy.
The ability to recognize when information is needed and to locate, evaluate, effectively use, and communicate information
What is digital technology literacy?
The ability to use digital technology and communication tools to locate, evaluate, use, and create information.
What is technological determinism?
The idea that technology is the predominant agent of social and cultural change.
What does cultural determinism emphasize?
Society determines the technological agenda and diffusion of technologies.
What is the normative theory of the press?
An idea explaining how media should operate in a given system of social values.
What is libertarianism in the context of media?
The philosophy asserting that people can distinguish right from wrong with full access to information.
What does the social responsibility theory assert?
Media must remain free from government control but should serve the public.
What is the role of the press in authoritarianism and communism
Media serves to enhance the ruler’s power and is subject to full censorship
What is broadcast media?
Media that targets audiences using airwaves as the transmission medium.
What defines new media
Content organized and distributed on digital platforms
What is the mass society theory
The idea that media are corrupting influences that undermine social order
Define limited effects theory.
The theory that media influence is limited by individual differences and social categories.
What is cultural theory in relation to communication effects?
Reality is a social construction negotiated by media and audiences.
What does the meaning-making perspective suggest?
An idea that individuals uses media to create meaning and meaningful experience
Functions of Communication and Media (5)
- Monitoring Function
- Meaning and Signifance of facts
- Public Opinion and expression of Dissent
- Watchdog role of Journalism
- Channel for advocacy for political viewpoints
