External Environment 2 Flashcards
Market failure
free market fails to produce the most efficient allocation of resources
Macroeconomic environment
all businesses operate in, includes national and global influecnes
Microeconomic environment
particular to each business, how the market mechanism works
Four factors of production
Land
Labour
Capital
Entrepreneurship
Public sector investment
financed by higher tax or increased deficit betwn government income and spending
Recession
~ demand falls
~ investment projects look unprofitable
~ inventory reduced
~ businesses fail
Recovery
~ gov limits decline by boosting demand
~ quicken as confidence returns
~ business expectations become more optimistic
Boom
~ output level climbs above its trend path
~ capacity and labour fully utilised = bottlenecks
~ rises in demand (price not production increases)
~ optimistic expectations
Demand pull inflation
price rises from excess demand over supply
caused by fiscal and credit
Cost push inflation
price rises from increase in costs of production
Fiscal
increase in government spending or reduction in tax
Credit
credit extended to customers increases + decrease in interest rates
Monetary policy
policies on money supply, interest and exchange rates
Fiscal policy
policies on taxation, borrowing and spending
Competition Act 1998
Prohibits:
~ Anti-competitive agreements
~ Abuse of a dominant position