Explanations for Conformity AO3

Question 1

What are the strengths of the explanations of conformity?

Answer 1

• it’s supported by other researches
• information social influence can demonstrate how judgements of cadidates for US presidential elections by the knowledge of others reactions according to Fein et al

Question 2

Who’s experiment can be used to support normative social influence?

Answer 2

Shultz at el’s

Question 3

Explain Shultz et al’s experiment.

that supports normative social influence

Answer 3

• he using guests of a hotel
• he exposed them to the normative message that 75% of guests reused their town each day rather than getting fresh ones
• this reduced the participants towel use by 25%

Question 4

Who’s experiment can be used to support informational social influence?

Answer 4

Wittenbrink and Henley’s experiment

Question 5

Explain Wittenbrink and Henley’s experiment.

in support of informational social influence

Answer 5

• they exposed participants to negative information on African Americans that was implied to be believed by the majority
• later the participants reported more negative beliefes about black people
• this shows that informational social influence can shape social influence

Question 6

What is the weakness of the explanations of social influence?

Answer 6

• NSI doesn’t predict conformity in nAffiniators who (according to McGee and Teevan) are more likely to conform
• this shows it’s clearly affected by individual differences