Experience Sampling 7.2 Flashcards
Experience Sampling
Procedure for studying what people do, feel, and think during their
daily lives
Method: Ask people for self-reports at random occasions throughout the day
Experience sampling procedure
Cue ppts throughout the day (e.g., text message or pager)
•Signaling cues need to be temporally representative / unbiased
Ppts respond at that moment (or ASAP if can’t)
•Report their objective situation and subjective state in the moment
Properties of the data
- Self report data is always prone to bias
- Single subject data
- Collecting data from many subjects
Advantages of experience sampling
•Doesn’t rely on recollection and reconstruction of memories
•Ecologically valid
•Doesn’t rely on a single assessment (like most surveys and interviews) but
collects repeated measurements across many occasions
Limitations of experience sampling
•Potential self-selection biases
•Not all types of people would participate in such a study
•Not all experiences are captured
•Useful to have a debriefing interview to find out about significant unsampled events
•Potential biases: over-reporting (positive things) and under-reporting
(negative and sensitive things)
•reactivity concerns
Diary Studies
•Participants keep a diary and log specific info about activities being
studied
-Qualitative, longitudinal data (a few days to months)
-To help ppts remember to fill out diaries, they are sometimes sent reminders
-Can be applied to UX research
-Focus of research can be broad or narrow
Logging period
•Provide a simple framework for ppts to log their data
-Be as specific as possible with what they should log
•In-situ logging
-Log info when the relevant events occur
•Snippet technique
- Less intrusive
- record notes in the moment, fill in the details later
Analyze your data
- There will be lots of qualitative, longitudinal data
- Review and explore the data
- Figure out what you will code
- Code your data & analyze it
- Represent and visualize your data