Event Planning

Question 1

If agent wants to hold a seminar, sponsor a charity event or organize a past client get-together, event planning requires keeping tabs on a multitude of nagging details. The assistant can coordinate the finer points of arranging the agent’s event so that the agent will have time to talk with clients and prospects.

Answer 1

Seminars and conferences provide an excellent networking forum, boosting agent recognition within the real estate field. The assistant will keep an eye out for announcements in trade publications and on-line venues about trade events the agent might be interested in participating in. Once the agent is confirmed for the event, the assistant should handle logistics such as flight arrangements, accommodations and rental cars. The assistant also can let clients know when the agent will be out of town on a case by case basis.

Question 2

Reserving a room and any equipment, such as sound equipment, that the agent or other presenters may need.

Answer 2

Finding a caterer to provide refreshments. No matter how fascinating a speaker, the attendees will likely be grumpy without pastries and coffee.

Question 3

Sending announcements to local press to promote the event.

Answer 3

Distributing invitations and following up with invitees.

Question 4

Securing the services of a photographer to capture the event for future promotions.

Answer 4

Preparing materials for the presentation, such as copying handouts and arranging slides.

Question 5

Preparing for event planning event

Answer 5

Gathering feedback after the event through attendee surveys.