elements and principles

Question 1

what are the elements (9)

Answer 1

point
line
shape
texture
colour
tone
transparency
opacity
translucency

Question 2

what are the principles (8)

Answer 2

proportion and balance
symmetry and asymmetry
pattern
movement
repetition
rhythm
positive and negative space
contrast

Question 3

point

Answer 3

A point is the simplest type of line and is used to create basic shapes like squares and rectangles.
points are often used to create visual interest or direct attention to a particular area.

Question 4

line

Answer 4

Lines are everywhere in design. You can use them to divide space, direct attention, create movement, and define shape. Lines can be thick or thin, straight or curved, horizontal or vertical. And while there are an unlimited number of line variations, you should be aware of these three basic types: straight, curved, and diagonal.

Question 5

shape

Answer 5

A 2-3 dimensional (2D, 3D) shapes that stand out from the space next to it because of a defined or implied boundary

Question 6

texture

Answer 6

Texture refers to the feel or appearance of a material or substance. It is characterised as the visual and tactile features of something.
Examples of texture include smooth, rough, silky, bumpy.

Question 7

colour

Answer 7

Colour is one of the most important elements of design, and it has a huge impact on how viewers interpret a visual aesthetic. Choosing the right colour sets the mood, creates contrast, and adds visual interest to make designs more pleasing to the eye.

Question 8

tone

Answer 8

refers to the lightness or darkness of an object.

Question 9

transparency

Answer 9

the quality of being able to see through (or partially see through) one or more layers in an artwork.

Question 10

translucency

Answer 10

Translucency is the quality of allowing light, but not detailed shapes, to pass through a material, but images on the other side of that material are not clearly visible.

Question 11

opacity

Answer 11

Opacity relates to to the transparency or the amount of the light that passes through a object. A object with low transparency has high opacity, meaning that little light or no light can pass through. If an object is completely opaque no light can pass through.

Question 12

proportion and balance

Answer 12

proportion is about the size and scale of elements, while balance is about their arrangement and the visual weight they carry

Question 13

symmetry and asymmetry

Answer 13

Symmetry is the visual quality of repeating parts of an image across an axis, along a path or around a center. Asymmetry, on the other hand, refers to anything that isn’t symmetrical.

Question 14

pattern

Answer 14

Pattern is the repetition of a design element in a cohesive order to create a whole design.

Question 15

movement

Answer 15

Movement refers to visual energy in the form of a line. Movement within a design is important because it gives the perception that an element or object has volume and mass, even when they are flat.
mass, even when they are flat.
Movement in design is an important tool to keep your eyes moving throughout the look.

Question 16

repetition

Answer 16

the repeated combination of the Elements, the building blocks of line, form, texture and colour.

Question 17

rythmn

Answer 17

Rhythm refers to a continuous flow of elements that make a repeating cycle of direction.
Often you need elements to create a rhythm. Eg, shapes, colour, or high or low lighting.
Rhythm relates to pattern.

Question 18

positive and negative space

Answer 18

Positive space is best described as the areas in a work of art that are the subjects, or areas of interest. (e.g the focal point of a painting). Negative space is area around the subjects, or areas of interest. (e.g less interesting parts, trees around a large fountain in a painting.)
Examples of Positive space; a person’s face or figure in a portrait, the objects in a still life painting, or the trees in a landscape painting.
Examples of Negative space; the background or the area that surrounds the subject of the work.

Question 19

contrast

Answer 19

refers to the use of visually different elements. In addition to capturing attention, contrast can guide the viewer’s eye to a focal point, highlight important information and add variety, or even drama, to a design.
Her black dress and the white background contrast sharply.