Creativity Flashcards
1
Q
Define creativity
A
Ability to product work that is novel and appropriate
2
Q
List the two types of creativity
A
Divergent & Convergent
3
Q
Which type of creativity is more difficult?
A
Convergent
4
Q
Explain the path of least resistance (POLR)
A
We are likely to recall an existing solution to an active problem or implement a well-known plan to solve it
5
Q
What are the 4 ways to avoid the POLR?
A
- Constraints
- Randomness
- Solve the problem for someone else
- Experience new cultures
6
Q
Which part of the brain is responsible for working memory?
A
Prefrontal Cortex
7
Q
Explain cross-pollination
A
Devoting time to areas outside of our expertise → increase the volume and diversity of information you are exposed to
8
Q
Define crowdsourcing
A
Asking customers to come up with the next big thing
