crazam 4 Flashcards
distinguish between enterprise & management
•enterprise refers to an attempt to take a personal and financial risk in order to create something new for return of profit
•management is goal orientated process. involves coordination resources of organisation to achieve business goals. involves planning, organizing and controlling. manager should have skills of leadership, motivation and controlling
planning advs
•creates awareness, gives direction
•helps decision making
•manpower planning
intrapreneurship
•involves entrepreneurial activity within the business, employees come up with new ideas, take personal responsibility which may turn into profitable activities
•eg xbox was thought of by a microsoft employee
intrapreneurs characteristics
•incentive, creative and innovative, constantly looking for ways to grow or expand the business
•they look for ways to improve the business process without the financial risk
benefits of intrapreneurshio
•empowering employees- places real power, responsibility and authority in employers hands. encourage creativity by slowing employers greater freedom
•creating an enterprise culture- encourages innovative thinking, freedom to fail, improved moral/ir/profits/skilss
methods to encourage intrapreneurship
•provides resources-time and capital
•financial rewards
•adopt matrix organizational structure/arrange staff into teams- teamwork encourages creativity among employees as it facilitates brain storming sessions as part of the product development process, etc
•adopt facilitation approach to management
skills and characteristic of entrepreneur
•risk taker
•innovative/creative
•decisive
•resilient
•confident
•flexible
•future focuse
•proactive
advs of privatization
•gov revenue
•efficiency
•access to finance
•competition
gov revenue
(advs of privatization)
•gov provided with large sum of money from selling of state asset. Eg selling of government shares in Aer Lingus
•this money can be used to pay off national debt/build infrastructure
efficiency
(advs of privatization)
•state owned agencies often viewed as inefficient as they can rely on gov funding and have little competition
•private companies are driven by profits so therefore they should be more efficiently run
access to finance
(advs of privatization)
•private companies are able to take out loans, shares & generally have greater access to sources of finance than state agencies
•makes it easier to find expansion, creating wealth and employment in the economy
competition
(advs of privatization)
•elimination of state monopoly can lead to open market competition and lead to greater choice & lower prices for the consumers
•eg Eircom/Aer Lingus
franchising
when a franchisee agrees to let a franchisee use its name, logo and business idea in return for a fee and percentage of profits
benefits of franchise as start up option
•less risk
•access to experience & systems of franchiser
•economies of scale
•brand recognition
•manegerial training and support provided by franchiser
•marketing/sponsorship/national media campaigns
less risk
(benefits of franchise)
•tried and tested formula
•buying established business/name/brain, lower risk of failure in market place & business idea is already successful
accès to experience and systems of franchiser
(benefits of franchise)
entrepreneur can learn from franchiser and other franchisees and benefit from uniform approach
marketing, sponsorship, national media campaigns
(benefits of franchise)
•franchise owner may sponsor national event/team, generating publicity for the brand
•eg Pat McDonagh sponsoring Galway GAA teams created publicity for all Supermac’s
economies of scale
(benefits of franchise)
•low cost, group purchasing power, bulk discounts
advs of public limited company
•limited liability
•easier to raise capital
•recognition/marketing
•find it easier to attract high quality labour
easier to raise capital
(advs of public limited company)
•public limited companies like Glanbia, Facebook, etc find it easier to raise capital than sole traders, private limited companies, etc
•find it easier to raise finance which is used to fund growth