Content Marketing Flashcards
1
Q
Content Marketing
A
the process of planning, creating, distributing, sharing, and publishing content to reach your target audience
2
Q
Content marketing helps to:
A
- Educate your leads and prospects about the products and services you offer
- Boost conversions
- Build relationships between your customers and business
- Connect with your audience to show them how your products and services solve their challenges
- Create a sense of community around your brand
3
Q
Content Marketing Plan:
A
- Who?
- What?
- Why?
- Where?
- How?
4
Q
How to write a Content marketing plan?
A
- Define your goal
- Conduct persona research
- Run a content audit
- Choose a content management system
- Brainstorm content ideas
- Determine which types of content you want to create
- Publish and manage your content