Communication: KEY TERMS Ch 11 Flashcards
audience analysis
carefully considering the characteristics of one’s listeners when preparing a speech
general search engine
a website on which one can search for other websites containing information on a specified topic
research search engine
a website on which one can search for research published in books, academic journals, and other periodicals
database
an electronic storehouse of specific information that people can search
survey
a method of collecting data by asking people directly about their experiences
interview
a structured conversation in which one person poses questions to which another person responds
questionnaire
a written instrument containing questions for people to answer