Class 6 in class only Flashcards
availability heuristic
freuquency estimates are based on ease of memory of trial
people overestimate what they know; salient
anchoring
once some # is on the scene people use this answer as a reference point in selecting their own judgment
base-rate neglect
people often ignore base rates when judging probabilities of events (70-30 lawyer thing; thinking about how many exist rather than the criteria)
duration neglect
extended procedure subjects rated experience as less aversive
peak+end evaluation
total remembered discomfort is largely determind by the intensity of discomfort at the worst part and at the final part of the episode
success+challenges of computers
turing test- which is computer and which is human
Successes: IBM watson winning jeopordy; deep blue winning chess
challenges: handwriting; face recognition; speech