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Communication And Shiiid > class 5: Proposals, business plans, and formal business reports > Flashcards

class 5: Proposals, business plans, and formal business reports Flashcards

1
Q

informal proposals format (in order)

A

intro

background, problem, purpose

proposal, plan, schedule

staffing

budget

authorization

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2
Q

what is a proposal, what is the purposes

A

solve problems

provide services

sell products

can be solicited or unsolicited

can generate millions of dollars in income

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3
Q

solicited proposals

they want the proposal

A

persuade reader to understand problem completely

“give me proposal”

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4
Q

unsolicited proposals

they don’t really want it to being with

A

convince reader that problem exists

harder cause has to be like a pitch

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5
Q

intro + background, problem and purpose of the proposal

what should you write in this part?

A

explain why proposal is being made

identify problem or key issue

discuss goals

suggest speedy results, low costs, or remarkable resources

basically, its the purpose of the project

promise solution or benefit

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6
Q

proposal, plan, and schedule of proposal

A

discuss plan for solving problem

explain proposition and benefits to reader

specify how project will be managed

show how progress will be monitored

include schedule of activities

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7
Q

staffing/ human capital in proposal

A

describe credential and expertise of project managers (can include resumes)

identify size and qualifications of support staff * other resources

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8
Q

budget in proposal

A

list project costs

prepare this section carefully as it includes contracts

protect yourself from rising costs with deadline for acceptance

no room for error

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9
Q

authorization request in proposal

A

close with request of approval or authorization

remind key benefits and motivate action

include deadline (after it passes it, it is invalid)

include model contract that responds to the request for proposal (RFP)

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10
Q

components of formal proposals (in order)

A

copy of request of proposal (RFP) included in front matter

letter of transmital

abstract or executive summary

title page

table of contents

list of illustrations

intro

background, problem, purpose

proposal, plan, schedule

staffing

budget

authorization

appendix

basically, it is way longer than informal proposals

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11
Q

letter of transmittal

A

addresses the decision maker

presents major features and benefits

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12
Q

abstract

A

technical summary of proposal highlights

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13
Q

executive summary

A

business summary of proposal

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14
Q

since a formal proposal is much longer, what must be included to guide reader and ensure clarity

basically, all the extra shit you added

A

title page

table of contents

list of illustrations: includes each figure table and page number

appendix(es): additional material of interest

summary has to be gyu to grab attention

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15
Q

what are grant proposals

A

money received for your business with no need to repay

submitted to government or civilian organizations

explain project

outline the budget

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16
Q

abstract/needs statement of a grant proposal

A

explain problem or situation grant proposes to address

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17
Q

body of grant proposal

what does it do

A

explains significance of problem

explains how funding will solve problem

short and long term goals (must be S.M.A.R.T.)

detailed action `plan

budget

plan to measure progress

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18
Q

what is a business plan

A

describes how you intend to achieve marketing, financial, and operational goals

critical for securing financial support of any kind

19
Q

components of business plan

A

letter of trasnimattal

mission statement

table of contents

company description (form of business)

product or service description

market analysis

operations and management

financial analysis

appendices

executive summary (written last)

20
Q

letter of transmittal of business plan

A

explains reasons for writing

provides contact info

describes business idea concisely with benefits to investor

includes summary of market

brief note of competitors

reasons why plan is worthy

21
Q

mission statement of business plan

A

explains purpose of business and why it will succeed

22
Q

executive summary of business plan

A

written last

highlights main points of business plan

23
Q

product and service description in business plan

what do you have to convince to investors

A

explain what you are providing and how it will benefit the customers

explain why is it better than competitors

explain why it will be profitable

24
Q

market analysis in business plan

A

discuss market characteristics, trends, and projected growth

identify target market: how will you attract and keep customers

competitor analysis: strength and weaknesses

25
Q

operations and management in business plan

A

explain how business will be run

location, equipment, personnel, and management

highlight and well trained staff and advisors (if you have any)

26
Q

financial analysis in business plan

A

realistic start up budget

present operating budget for costs

explain how much money you have

explain how much money you need tp stay in business

27
Q

what is a formal business report

A

document that:

analyses findings

draws conclusions

recommendations to solve a problem

similar to formal proposal in length, organization and tone

28
Q

what should the front matter of a formal business report contain

A

cover (made or venial or heavy paper to protect and professional)

title page

letter or memo of transmittal

table of contents

list of illustrations

intro

29
Q

letter or memo transmittal of formal business report

what is included in it

A

announces topic + who authorized report

briefly describes project

highlights recommendations

closes with appreciation for assignment suggesting follow up actions

30
Q

list of illustrations in formal business report

A

includes list of tables, illustrations or figures

proivde separate lists of tables and figures

place lists on same page as contents if possible

31
Q

tips to write executive summary in business report

A

outline with headings

follow report sequence beginning with purpose
vag on non essential details

ideally is one page but control length

32
Q

intro of formal business report

A

describe problem’s background and significance

describe data sources methods and key terms

close by previewing report organization

33
Q

body of formal business report

A

discusses, analyzes and evaluates research findings or proposed solution

arranges findings in logical segments

clear, descriptive headings that explain each major section

34
Q

appendix(es) of formal business report

A

supporting survey forms, copies of other reports, tables of data, large graphs

35
Q

tips for formal business report to be gyu

what should you avoid

A

avoid I and We

36
Q

can a proposal be solicited or unsolicited

A

yeee boyyy

37
Q

how to protect yourself from rising costs in a proposal

A

with implementing deadlines boyyy

38
Q

is there room for error in the budget side of proposal

A

nah mate

39
Q

to whom grants are often made

A

are often made to charities, educational facilities and non-profit organizations

40
Q

with what can a business plan be written

A

can be written using software such as Business Plan Pro or business app such as Enloop

41
Q

in the business plan, should you use the direct or indirect approach

formal or informal approach

A

direct and formal

clear and concise

42
Q

in the business plan, is it important to under promise and over deliver

A

ye boooy

but remember than execution is the most important

without execution, its just money to the garbage

43
Q

in the executive summary of a report, is it important for it to follow its sequence

how long should it be

A

yeeee boyyyy

one page max

44
Q

how many time should you proofread and revise

A

three times

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