Class 4 Flashcards
What is the primary function of Executive Information Systems (EIS)?
To provide top managers with information that assists them in making long-range planning decisions for the organization
EIS also includes hardware, software, data, procedures, and people for senior-level executives.
What are the two types of data displayed in Executive Information Systems?
Soft Data and Hard Data
Soft Data includes textual news stories, while Hard Data includes facts, numbers, and calculations.
What activities are supported by Executive Information Systems?
- Executive Decision Making
- Long-range Strategic Planning
- Monitoring of Internal and External Events
- Crisis Management
- Staffing and Labour Relations
These activities are crucial for effective management at the executive level.
What is the difference between strategic, tactical, and operational decisions?
- Strategic: Long-term and unstructured
- Tactical: Semi-structured and focused on monitoring
- Operational: Structured and day-to-day
These decision types correspond to different organizational levels.
What are the internal data sources for Executive Information Systems?
- TPS and related databases
- Data warehouses and data marts
- Specific functional areas throughout the firm (MIS)
These sources provide essential data for executive decision-making.
What external data sources are important for Executive Information Systems?
- Customers
- Suppliers
- Competitors
- Stockholders
- Internet Sources
- Cloud-based Application Systems
These sources provide additional context and insights that may not be captured by internal systems.
