Chapter 9 Flashcards

1
Q

Business Model

A

how a company/venture creates, delivers and captures value

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

Revenue Model

A

component of business model that identifies how the company earns income and makes profit

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

Value Capture

A

generating revenue and profit from value provided to customers

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

Revenue

A

Income gained from sales of goods and services

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

Unit Sales Revenue Model and two types of items sold

A
  • Generating revenue by number of items or units sold by a company.
  • Tangible or Intangible items
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

Razor and Razor Blade Model: Gillette

A

Revenue from offering one product for cheap and encouraging sales of more expensive product etc razor blade and razor

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

Razor and Razor blade model other examples

A

cheap printer and expensive ink or PS4 and Controller

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

Advertising Revenue Model

A

Revenue from advertising products and services etc ratio, commercial, social media, magazine

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

Adwords (3)

A

cost per click
cost per action
promoted content/sponsored

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

Data Revenue Model
and what do balance

A

Selling quality, exclusive and valuable information to other parties.

need to balance data value with privacy of users

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

Intermediation Revenue Model

A

Third parties, brokers, or middlemen generating money though commission

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

Brokers and example

A

organize transactions between buyer and seller etc real estate or insurance

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

Licensing Revenue Model and example

A

Giving permission to other parties to use protected intellectual property in exchange for fees

example: universal studios, movies, music and themed lego

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

Intellectual Property

A

Patents, Copyrights and Trademarks

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

Franchising Model

A

selling franchise of an existing business to allow another party to trade under the name of that business.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

Franchising Process

A

Franchisor sells to franchisee and supports though marketing, operations and financing in return for royalties from franchisee

17
Q

Subscription Revenue Model

A

charging customers to gain continuous access to a product or service etc netflix, gym membership, disney plus, magazines

18
Q

Professional Revenue Model and examples

A

Providing professional services on a time and materials contract etc Accounting, Investment, Consulting, Law firms

19
Q

Utility and Usage Revenue Model and example

A

Charging customer fees on how often goods or services are used (pay-as-you-go).

Etc phone data plans, internet provider based on quantity

20
Q

Freemium Revenue Model and example

A

Mixing Free (mainly web-based) basic services with premium or upgraded services etc spotify free, remove adds, notability free and remove adds

21
Q

4 key drivers of revenue

A

customer, frequency, selling process and price

22
Q

4 key drivers of revenue - customer questions

A

how many will you attract, what will they pay

23
Q

4 key drivers of revenue - Frequency questions

A

how often people will buy, incentives provided to maintain/increase activity

24
Q

4 key drivers of revenue - Selling Process questions and company example

A

different revenue streams, upselling or cross selling patterns etc Amazon Prime

25
Q

4 key drivers of revenue - Price Questions

A

price per minute/product, what increases value of product

26
Q

Cost Drivers (2)

A

Cost of Goods Sold
Operating Expenses

27
Q

Cost of Goods Sold

A

occur when a sale takes place

28
Q

Operating Expenses

A

Cost of running a business etc rent, utilities, salaries, marketing etc

29
Q

Income Statement

A

Financial report displaying revenue, expenses and profit for period of time

30
Q

Gross Profit =

A

Revenue - COGS

31
Q

Operating Profit =

A

Gross Profit - Operating Expenses

32
Q

Net Income

A

Operating Profit - Deductions (Tax and Interest)