CHAPTER 7 The Showdown of Smart Systems Flashcards

1
Q

What is the Burj Khalifa known for?

A

It is the tallest building in the world and employs numerous smart systems for various functions.

These systems include ventilation, air conditioning, lighting, water management, and more.

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2
Q

What shift is Honeywell focusing on in their products?

A

From brick-and-mortar structures to ‘steel, glass, and click’ systems, integrating digital technologies.

This shift allows data to travel through physical materials in which people live and work.

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3
Q

How has Honeywell contributed to the Burj Khalifa?

A

By supplying integrated HVAC systems that enable real-time data collection and anomaly detection.

This has led to a significant reduction in maintenance hours and improved asset availability.

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4
Q

What is a key feature of the systems used in modern buildings?

A

They are interconnected and capable of seamless dataflows, enhancing efficiency and coordination.

This integration wasn’t possible in the analog age due to independent product optimization.

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5
Q

What are the three independent phases of the building industry?

A

Design, build, and operate.

Each phase has traditionally been controlled by companies with little coordination.

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6
Q

Why is real-time data access important for facility managers?

A

It provides end-to-end visibility for optimizing resource use, comfort, and accessibility.

Without real-time data, task assignment and problem resolution are inefficient.

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7
Q

What is a ‘building twin’?

A

A digital representation of a building that can save energy and ensure reliability.

It acts as a single source of truth for real-time data on building performance.

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8
Q

What does ‘fusion systems’ refer to?

A

Systems that integrate multiple products and analyze data to improve performance and occupant experience.

These systems track and analyze vast amounts of data across various components.

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9
Q

What is the significance of data network effects?

A

They enable insights from multiple buildings to be leveraged for better performance and decision-making.

This is particularly important for companies like Honeywell operating in numerous facilities.

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10
Q

What is the primary challenge for companies transitioning to fusion systems?

A

Avoiding the misconception that big data alone leads to data network effects.

Successful fusion systems require strategic integration and interaction among components.

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11
Q

What are the four crucial steps for companies pursuing fusion systems?

A
  • Architect new systems with digital hooks
  • Organize operations for seamless integration
  • Accelerate updates to systems
  • Monetize systems to unlock new value

These steps are iterative and involve continuous feedback.

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12
Q

What is the inside-out approach to architecting fusion systems?

A

Identifying how products and services fit into different fusion systems and ensuring seamless dataflow.

This approach focuses on interconnections and partnerships.

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13
Q

What does the outside-in, future-backward approach entail?

A

Starting with desired outcomes and working backward to identify new technologies and system interconnections.

This approach emphasizes external trends and opportunities.

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14
Q

How can companies derive competitive advantages in fusion systems?

A

By creating products that not only operate independently but also integrate effectively with others.

Customers increasingly prefer systems that work together over standalone products.

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15
Q

What is the outside-in, future-backward approach?

A

A design strategy that starts with the desired outcome and works backward to identify how to connect offerings into a broader system.

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16
Q

What technological advancements enabled Uber and Lyft’s mobility systems?

A

High-resolution maps on smartphones with 5G cellular capabilities.

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17
Q

What was the outcome of Honeywell’s AI-automated energy optimization pilot project?

A

Reduced energy expenses by a minimum of 10 percent.

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18
Q

What are the three issues business leaders must address to capitalize on fusion systems?

A
  • Interlinking data across engineering disciplines
  • Ensuring all functions focus on fusion systems
  • Looking beyond the company to suppliers and partners
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19
Q

True or False: Systems thinking has consistently delivered results in organizations.

A

False.

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20
Q

What is the role of orchestrators in fusion systems?

A

To strategically coordinate and harmonize various interdependent components and subsystems for efficient operations.

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21
Q

Fill in the blank: Business ecosystems refer to the interconnected networks of organizations, including _______.

A

[suppliers, distributors, customers, and competitors]

22
Q

What is a tripartite digital twin?

A

A digital representation that interlinks previously independent parts of a system.

23
Q

How do fusion systems create value in an industrial setting?

A

By integrating analog and digital technologies across companies.

24
Q

What is the difference between the innovation phase and the implementation phase in fusion systems?

A
  • Innovation phase: Characteristics and capabilities are defined
  • Implementation phase: Roles and responsibilities are better defined and value is shared
25
Q

What is a significant challenge in coordinating multiple entities in a fusion system?

A

Mitigating the risk associated with investments in unknown and unproven offerings.

26
Q

What are system-wide network effects?

A

Value created when each element of a system requires signals from other companies to pivot from selling products to offering fusion systems.

27
Q

What are two ways companies can monetize the value created through fusion systems?

A
  • Systems integration fees
  • Software as a service
28
Q

What is the significance of the Knowledge Graph initiative started by Google?

A

It aims to connect various data elements across multiple domains for system-level inquiries.

29
Q

What role do digital twins play in fusion systems?

A

They provide a digital representation of physical entities, facilitating data integration and analysis.

30
Q

What must orchestrators develop to ensure the success of fusion systems?

A

A unique playbook with formal criteria for selecting key partners and providing the right incentives.

31
Q

Why is managing risk more complex in fusion systems than in individual products?

A

Because it involves external partners and interdependencies that can lead to systemic risks.

32
Q

What happens when the shape of fusion systems evolves?

A

It affects how technologies connect different parts to generate and capture economic value.

33
Q

Fill in the blank: Value creation happens in the _______ phase, and value capture occurs in the _______ phase.

A

[innovation, implementation]

34
Q

What is the purpose of digitalizing industrial data?

A

To construct rich datagraphs of industrial equipment and unlock additional areas of efficiency.

35
Q

What are system datagraphs?

A

They represent the interactions between products in industrial systems.

36
Q

How can digital twins improve industrial operations?

A

By providing a single source of truth for virtual datasets that is physically accurate.

37
Q

What technologies are combined in tripartite twins?

A
  • Reality visualization
  • Physics-based modeling
  • Data-driven analytics
38
Q

Why were digital twins not viable in the past?

A

Lack of powerful hardware at the edge and computing power in the cloud.

39
Q

Which companies are involved in building multidisciplinary digital twins?

A
  • ABB
  • Arup
  • Hitachi
  • Honeywell
  • IBM
  • Nvidia
  • PTC
  • Schlumberger
  • Siemens
40
Q

What is the industrial metaverse?

A

A digital environment that enhances simulation, experimentation, and timely interventions driven by AI analytics.

41
Q

What foundational tools does the industrial metaverse build upon?

A
  • Computer-aided design (CAD)
  • Computer-aided manufacturing (CAM)
42
Q

Fill in the blank: The industrial metaverse allows for the representation of a complete digital universe including _______.

A

[extended supply chains, deployment of machines, interconnections with complementary devices]

43
Q

What challenge do incumbents face in the context of interconnected systems?

A

Ensuring seamless integration of their machines with customers’ supply chains and manufacturing processes.

44
Q

What must CEOs consider beyond their known competitors?

A

The actions of many players across industries.

45
Q

What are the three different fusion strategies for industrial companies?

A
  • Creating fusion products
  • Extending into fusion services
  • Developing fusion systems
46
Q

True or False: Most industrial companies are currently familiar with digital technologies.

47
Q

What is required for industrial companies to create value from fusion systems?

A

Generating system-level data network effects.

48
Q

What is the added dimension of ecosystem strategy in fusion systems?

A

Focus on dataflows among players in the ecosystem.

49
Q

What is the significance of understanding customer solutions in fusion strategies?

A

It allows industrial companies to better align with what customers are looking for.

50
Q

Fill in the blank: The metaverse is a digital representation of the _______.

A

[physical world]

51
Q

How will the industrial metaverse change the scope of knowledge in industrial companies?

A

It will expand beyond what they designed and built to include how products interact with humans, devices, and systems.