Chapter 7 Flashcards

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1
Q

Public opinion

A

How people think or feel about particular things

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2
Q

Poll

A

A survey of public opinion

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3
Q

If a poll is conducted properly, what can it do?

A

Capture the opinions of 250 million citizens by interviewing as few as 1,500 of then

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4
Q

List a several keys to good polling

A

Posing comprehensible questions

Wording questions fairly

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5
Q

Random sample

A

Method of selecting from population in which each person has an equal probability of being selected

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6
Q

Sampling error

A

The difference between the results of two random surveys or samples taken at the same time

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7
Q

Exit polls

A

Interviews with randomly selected voters conducted at polling places on Election Day

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8
Q

Opinion saliency

A

Some people care more about certain issues or choices than other people do

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9
Q

Opinion stability

A

On some issues or choices opinions are pretty steady, while on others they tend to be more volatile

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10
Q

Opinion-policy congruence

A

On some issues government seems largely in sync with the popular views or majority sentiments, while on other issues it seems significantly out of sync

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11
Q

Political socialization

A

The prices by which personal and other background traits influence one’s views about politics and government matters

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12
Q

Elite

A

People who have a disproportionate amount of some valued resource

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13
Q

The best-studied case of formation is that of what?

A

Party identification

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14
Q

Is public opinion easy to measure?

A

No

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15
Q

Whose opinions carry more weight?

A

Active and knowledgable people

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16
Q

What did the first major academic studies published in the 1940s reveal about American democracy?

A

The vast majority of citizens knew next to nothing about government an had vague nations even on matters that directly affected them.

17
Q

Advantages of polls

A

Good for capturing public opinion, usually accurate

18
Q

Disadvantages

A

Expensive, difficult to conduct in timely matter, unresponsive people

19
Q

Why is random sampling necessary?

A

To ensure reasonably accurate measure of how entire population thinks or feels.

20
Q

Cleavages

A

Splits and differences in opinion on political issue

21
Q

Cross cutting cleavage

A

Differences between political preferences based on more than one variable, such as race, ethnicity, religion, education, etc.

22
Q

Is class voting still in existence in the US? Why?

A

Yes. Unskilled workers tend to be democrats, & affluent people Republicans, but class views are much more similar

23
Q

Is race an ethnicity in America a source of cleavage in the US?

A

Yes. Blacks are overwhelmingly democrats. Whites are more likely to be republican. On certain issues like affirmative action, blacks and whites disagree. On many others they agree. Asians tend to be more conservative, while Hispanics are generally liberal. Race differences are decreasing.

24
Q

Explain how geographic regions affect political attitudes in the US.

A

The south has been more accommodating to free enterprise & business and less to organized labor than the northeast.
Southerner s tend to be more conservative & less attached to Democratic Party.