Chapter 5

Question 1

Kurt Lewin B = f (P, E).

Answer 1

behaviour is a function of the interaction between the person and the person environment

Question 2

Which is best
FIXED ratio: send coupon every 5th time ride bike.
Fixed Interval: Give coupon once a week regardless how many times bike ridden.
Variable ratio: give coupon approx. every 5 times sometimes more/less.
Variable interval: Giving a coupon various intervals regardless of riding behaviour.

Answer 2

Variable ratio

Question 3

Sometimes when people take a small first step in an effort to curb climate change (like recycling) they stop there because just doing SOMETHING is enough to alleviate the (punishing) worry that is motivating them. This is known as the
S A B

Answer 3

Single Action Bias

Question 4

A _____ dilemma occurs when individuals are tempted by personal benefits to overuse a shared resource.

a) public good
b) commons

Answer 4

commons

Question 5

General guidelines about what sort of conduct is typical, expected or correct in a particular situation are:

a) descriptive norms
b) injunctive norms
c) social norms

Answer 5

social norms

Question 6

public good dilemma

Answer 6

deciding whether to use own resources to donate to a common cause

Question 7

Cognitive dissonance arises only when we feel like we behaved

Answer 7

voluntarily

Question 8

In Expectancy theory, the I in VIE, stands for instrumentality, meaning:
A
the extent to which one perceives they have the instruments (psychological) to achieve an outcome

B
the extent to which one perceives they are instrumental in making a behaviour change

C
the extent to which one perceives a link between action and outcome

Answer 8

c