Chapter 5 Flashcards
Non-associative learning
When organism is repeatedly exposed to stimulus
Habitual or sensitization
Habit
Action performed repeatedly until it becomes automatic
Dishabituation
Previously habituated stimulus is removed
Sensitization
Increase in responsiveness due to repeated stimulus or particularly noxious stimulus
Desensitization
Stimulus that previously evoked strong response does not provoke such strong response anymore
Associative learning
One event, object, or action is directly connected with another
Classical or operative
Classical conditioning
Two stimuli are paired in such a way that a response to one of the stimuli changes
Pavlov’s dogs
Neutral stimulus
Does not initially elicit intrinsic response
Unconditioned stimulus
Stimulus that elicits unconditioned response
Conditioned stimulus
Originally neutral, but paired with unconditioned to produce conditioned response
Conditioned response
Learned response to the conditioned stimulus
Acquisition
Process of learning conditioned response
Extinction
Conditioned and unconditioned stimuli are no longer paired - conditional response eventually stops occuring
Spontaneous recovery
Extinct conditioned response occurs again when the conditioned stimuli is presented after some period of time
Generalization
When stimuli other than the original conditioned stimulus elicit the conditioned response
Discrimination
Opposite of generalization
When conditioned stimulus is differentiated from other stimulus
Taste-aversion
Long-lasting association in people and animals
Caused by nausea and vomiting
Operant conditioning
Reinforcement and punishment
Reinforcement
Anything that will increase the likelihood that preceding behaviour will be repeated
Positive reinforcement
Some sort of desirable stimulus occurs immediately following a behaviour
Negative reinforcement
Some sort of undesirable stimulus occurs immediately following a behaviour
Primary reinforcers
Reinforcers that are somehow innately satisfying or desirable
ie. food, avoiding pain
Secondary reinforcers
Things that are learned to be reinforcers
Neutral stimuli that are paired with primary reinforcers to make them conditioned
Reinforcement schedule
Operant conditioning requires a schedule
Continuous: actions are reinforced
Intermittent: actions are reinforced or not
Continuous reinforcement
Actions are reinforced quickly but quickly extinct
Intermittent reinforcement
Actions are either reinforced or not
But kept longer than continuous reinforcement
Fixed-interval, fixed-ratio, variable-interval, variable-ratio
Fixed-ratio schedule
Provides reinforcement after set number of instances of behaviour
Variable-ratio schedule
Provides reinforcement after unpredictable number of occurrences
Fixed-interval schedule
Provides reinforcement after set period of time that is constant
Variable-interval schedule
Provides reinforcement after an inconsistent amount of time
Positive punishment
Behaviour is followed by consequence
Negative punishment
Behaviour is followed by removal of desired stimulus
Escape
Individual learns to get away from averse stimulus by engaging in a particular behaviour
Avoidance
Person performs behaviour to ensure an averse stimulus is not presented
Behaviourism
All psychological phenomena are explained by describing the observable antecedents of behaviours and its consequences
Cognitive psychology
Focus on the brain, cognitions, and their effects on how we navigate the world
Insight learning
When previously learned behaviours are combined in unique ways
Latent learning
Something is learned but not expressed as an observable behaviour until it is required
Short-term memory
Lasts seconds to hours
Can be converted into long term memory through consolidation
Consolidation
Process of turning short-term memories into long term memories
Long-term potentiation
Following brief periods of stimulation, an increase in synaptic strength between two neurons leading to stronger electrochemical responses to a given stimuli
Increased chance of neuron firing after connection being stimulated
Innate behaviours
Things we know how to do instinctively
Observational learning
AKA social learning and vicarious learning
Learning through watching and imitating others
Modeling
An action performed (modelled) by another person
Albert Bandura
Used Bobo doll and adults to model behaviour for children
Mirror neurons
Located in premotor cortex, supplementary motor area, primary somatosensory cortex, and inferior parietal cortex
Fire when performing tasks and when observing other perform tasks
Help learn through imitation
Vicarious emotions
Mirror neurons could be responsible
Ie. empathy
Persuasion
One method of attitude and behaviour change
Elaborate likelihood model
Defines when/how people will be influenced - content vs. superficial
Three components of persuasiveness
- Message characteristics
- Source characteristics
- Target characteristics
Two cognitive routes of persuasion
- Central - content, lasting change
2. Peripheral - superficial, temporary change