Chapter 4 Flashcards
What does editing involve?
improvement of content and sentence structure
What does proofreading involve?
correcting grammatical errors, misspelled words , improper punctuation, format flaws and mechanics. “clean up”
What does evaluating involve?
analyzing whether your message achieves its purpose.
____ takes more time than any other part of the 3x3 process
Revising
The “do” characteristics are:
What do you want him to do? When? Why?
What are the 4 benefits of concise writing?
- improves readability
- improves comprehension
- readers invest less time (you don’t waste their time)
- readers attitude remains positive
Your writing will be more concise if you…
- eliminate flabby expressions
- drop unnecessary words
- get rid of redundancies
- purge empty words
Your message should be understood _______
immediately
Avoid using the pronoun “___”.
it
Define microblogging
short messages on social media
How should you condense messages for microblogging?
- include only the main ideas
- choose descriptive but short words
- personalize whenever possible
- be prepared to revise many times for conciseness, clarity, and correctness
KISS
KISSS
Keep It Short and Simple
Keep It Short and Simple Stupid!
Use adjectives and adverbs _________
Sparingly
Well designed documents improve your messages in two important ways:
First, they enhance readability and comprehension.
Second, they make readers think you are a well-organized and intelligent person.
Significant design techniques to improve readability include:
Appropriate amount of white space Margins Typefaces Fonts Numbered and bulleted lists Headings for visual impact
Your margins should be…
1-1.5 inches, ragged-right
____ refers to a specific style within a typeface family
font
3 types of headings:
Main headings
Sub headings
category headings
The problem is not making mistakes, it’s
not finding and correcting them
Documents with errors affect your
credibility, personal success, and success or your organization
5 things to look for when proofreading
- Spelling
- Grammar
- Format
- Punctuation
- Names and numbers
First step of proofreading
Print a copy, preferably double spaced
Second step of proofreading
Set it aside, take a breather
Third step of proofreading
Allow adequate time for careful proofing
Fourth step of proofreading
Expect errors and congratulate yourself when you find them
Fifth step of proofreading
Read the message at least twice– once for meaning and once for grammar and mechanics.
Sixth step of proofreading
Reduce your reading speed and focus on individual words
Follow the six steps of proofreading for anything longer than
2 paragraphs
Questions to ask when evaluating your message
- Will it achieve its purpose?
- How successful will this message be?
- Does it attract its readers attention?
- Is it polished and clear?
- Does it say what you want it to?
- How will you know if it succeeds?
The best way to just the success of your message is through
feedback
