Chapter 3 Flashcards

1
Q

What is the first phase of the 3x3 writing process? What are the components?

A

Prewriting

Analyze, Anticipate, Adapt

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2
Q

What is the second phase of the 3x3 writing process? What are the components?

A

Drafting

Research, Organize, Draft

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3
Q

What is the third phase of the 3x3 writing process? What are the components?

A

Revising

Edit, Proofread, Evaluate

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4
Q

What are the 5 questions to ask about the receiver during phase 2?

A

1) What does the receiver need to know about the topic?
2) What is the receiver to do?
3) How is the receiver to do it?
4) When must the receiver to do it?
5) What will happen if the receiver doesn’t do it?

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5
Q

Whenever your communication problem requires more information than you have in your head or at your finger tips, you must ____ ______

A

Conduct research

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6
Q

Research means:

A

Collecting information about a certain topic

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7
Q

Informal research methods include…

A

Talking with the boss, interviewing the audience, searching files, conducting an informal survey, brainstorming for ideas

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8
Q

Formal research methods include…

A

scientific experiments, investigating primary resources

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9
Q

No limit thinking is…

A

gathering a bunch of people together and brainstorming

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10
Q

Organizing your ideas into a logical sequence improves…

A

reader comprehension

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11
Q

Readability comes first, then ____

A

comprehension

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12
Q

Many communication experts say that what is the greatest failing of business writers?

A

poor organization

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13
Q

What are the four tips for efficient outlining?

A

1) define the main topic (purpose of message) in the title
2) divide the main topic into 3-5 major components
3) Break major components into subpoints (no overlapping)
4) use details, illustrations and evidence subpoints

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14
Q

Stories play a great role while ____ but not in business writing

A

speaking

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15
Q

Outlining is the best way to add ______ when trying to become a better writer

A

value

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16
Q

Use the direct strategy when the audience will be…

A

Pleased, interested, or somewhat neutral

17
Q

Use of the direct strategy does what 2 things?

A

1) Saves the reader time

2) makes it easier to read and understand what is to follow (the support sentences)

18
Q

Front loading-

A

Putting the main idea in the front position, not using a buffer statement

19
Q

What percentage of business writing uses the direct strategy?

A

90%

20
Q

Use the indirect strategy when the audience will be…

A

uninterested, displeased, disappointed, or hostile

21
Q

The indirect approach works best with what three kind of messages?

A

1) bad news
2) ideas that require persuasion
3) sensitive information

22
Q

The ______ of a communication will vary in direct proportion to the preparatory work.

A

quality

23
Q

What are the 8 Ps?

A

Prior Proper Planning Properly Prevents Piss Poor Performance

24
Q

3 common sentence faults are:

A

1) avoid fragments
2) avoid run-ons
3) avoid comma splices

25
Q

Comprehension rates for different length sentences:

A

8 words: 100%
15 words: 90%
19 words: 80%
28 words: 50%

26
Q

Emphasis in writing can be achieved in two ways:

A

Mechanically and stylistically

27
Q

Mechanical emphasis includes:

A
Underline
Italics and boldface
Front changes
All caps 
Dashes
Tabulation
28
Q

Stylistic emphasis includes:

A

Use vivid words
Label the main idea
Place the important idea first or last

29
Q

Putting too much in bold-

A

Screaming

30
Q

Emphasize the most important idea by

A

placing it first or last in a simple sentence and by making it the sentence subject.

31
Q

In active voice sentences, the ____ performs the action

A

subject

32
Q

In passive voice sentences, the subject _____ the action

A

receives

33
Q

Negative news usually requires _____ voice

A

passive

34
Q

Parallelism creates-

A

balanced writing

35
Q

Paragraphs are coherent when ideas are

A

linked

36
Q

How many ideas should be developed in a paragraph?

A

one