chapter 4 Flashcards
Explain dominant design.
A single product or process architecture that dominates a product category. A dominant design is a “de facto standard,” meaning that while it may not be officially enforced or acknowledged, it has become a standard for the industry
What is absorptive capacity?
The ability of an organization to recognize, assimilate, and utilize new knowledge.
What are network externalities?
This is when the value of a good to a user increases
with the number of other users of the same or similar good.
What is the installed base?
The number of users of a particular good.
What are complementary goods?
Additional goods and services that enable or enhance the value of another good.
Explain the self reinforcing cycle of installed base.
The availability of complementary goods attracts users, increasing the installed base. And a large installed
base attracts producers of complementary goods.
What is meant by increasing returns?
When the rate of return (not just gross returns) from a product or process increases with the size of its installed base.
What are the forces that choose a dominant design.
learning effects, network externalities and government regulations
standard
technical specifications for quality,
reference, compatibility, adaptability, and
connectivity that are required for the proper
functioning of products, such as fax machines,
computers, and railway tracks