Chapter 3 Flashcards
is a positive, negative, or mixed evaluation of an object that is expressed at some level of intensity.
attitude
- It usually represents how he or she feels about something or their state of mind.
attitude
are Evaluative Statements.
Attitudes
THREE CONCEPTS OF ATTITUDE
cognitive attitude
Affective attitude
behavioral attitude
Our belief in something is the ___________
COGNITIVE ATTITUDE
“Gender discrimination is widespread”
COGNITIVE ATTITUDE
It is the emotional or feeling segment of attitude
AFFECTIVE ATTITUDE
“I don’t like Jon because he discriminates against minorities.”
AFFECTIVE ATTITUDE
It refers to an intention to behave in a certain way toward someone or something.
BEHAVIORAL ATTITUDE
Employees working in an organization commonly can follow certain behavior for the purpose of betterment of the organization
BEHAVIORAL ATTITUDE
The _____________ regardless of your chosen field is attitude.
foundation of success
Success is not only brought by:
✓ Education
✓ Money
✓ Knowledge
✓ Intelligence
✓ Talents
✓ Skills
Journalists, friends, armed forces, Specialists and even their father laughed at an idea of an aeroplane proposed by
Orville Wright and Wilbur Wright
FACTORS AFFECTING ATTITUDE
The Triple E’s of Attitude:
1. Environment
2. Experience
3. Education
What comprises the environment factor of attitude
home, workplace, school and media,
Parents, Siblings, relatives, Neighbours and friends
home
Colleagues, superiors and subordinates.
Workplace
Teachers, school staff, seniors, juniors
School
Television, newspapers, magazines, radio, movies
media
CULTURE
Cultural Background
Religious Background
Traditions and Beliefs
Social Environment
Political Environment
Our behavior changes according to our experiences with people and events in our life
Experiences
It refers to both formal and informal education, not just academic qualifications. Knowledge strategically applied translates into wisdom, ensuring success.
- Education