Chapter 2 - Studying Behaviour Scientifically Flashcards

1
Q

What are the three scientific attitudes and what do they mean?

A

Curiosity, which is an interest to pursue higher knowledge or the unknown. Skepticism, which is the ability to question an idea and request a proven basis. Open-mindedness, which is the ability to accept fact that may counter or refute one’s previous beliefs.

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2
Q

What is hypothesis and what is theory, how do they differentiate?

A

A hypothesis is made before any research has been done. A theory is supported by evidence. Theory can be said to be an “educated hypothesis”.

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3
Q

What is hindsight bias?

A

A cognitive bias that causes people to convince themselves that a past event was unpredictable or inevitable. This tends to make people believe they had known the outcome before it had happened.

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4
Q

What is a variable?

A

A variable is an inconsistent or adaptive component/variable. It is often changed or altered in research.

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5
Q

What is an operational definition?

A

A description for behaviour so it can be be measured or observed.

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6
Q

What is a self-report?

A

Self-reports can known to be inaccurate descriptions of one’s own status. Whether that be something factual and tangible such as net worth or something as emotional as one’s emotional wellbeing, they are often inaccurate due to the factor of social desirability bias.

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7
Q

What is social desirability bias?

A

Social desirability bias is the theory that people tend to portray themselves as more socially desirable than they tend to truly be. E.g. If a man were asked his salary by someone of interest, he may respond with a higher number than he is truly making.

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8
Q

What are behavioural measures, any examples?

A

How an individual’s behaviour is being recorded. Examples can be questionnaires or interviews.

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9
Q

What is so important about reliability and validity?

A

Reliability is the basis for how accurate a behavioural (or any measure) may be. It should be able to produce consistent results that match the changed variable. Validity is the basis for how relevant this measure is. It should be able to produce consistent results that are relevant to the variable/the studied product itself.

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10
Q

What is a case study, can you give an example of one?

A

A case study is a systematic study of an individual or a group’s behaviour, or an event. It commonly involves a changed variable, or a large sample size. They can vary in intensity. (I will give different examples as there is no solid right answer. Judge my answer.)

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11
Q

What is naturalistic observation?

A

A method of research that observes a subject in a natural operating environment. This method can produce results of a subject behaving in a day-to-day manner without intervention.

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12
Q

What are surveys, population, and sample? How are they used among each other?

A

Surveys are a form of self-reporting data collection. Researchers often draw samples, a representative group of people from a general population, who of which we desire to draw conclusions from.

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13
Q

What is representative sampling and how can it be applied?

A

Representative sampling is ideal as it condenses a large group into a span of a smaller more observable or controlled group while preserving certain traits, however researchers prefer to use random sampling (or stratified random sampling) as it preserves natural patterns and populations. Such as if research shows that 25% of teachers are male, a group of teachers that a test is conducted on will be made up 25% of males.

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14
Q

What is the mean concerning a data set?

A

The “mean” usually refers to the average in a data set.

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15
Q

What is the median concerning a data set?

A

The median is the middle value in a set of values. If all values were arranged in an ascending or descending order, the middle value would be the same for either arrangement.

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16
Q

What is the mode concerning a data set?

A

The mode would be the most often occurring result in a data set. If a value of 5 showed up more often of a value of 7, 5 would be considered the mode.

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17
Q

What are outliers in research?

A

An observation that produces results far from the average (or the mean) of a set of data. Usually something that does not follow the pattern of other results.

18
Q

What is range in observation?

A

The distance between the lowest/highest result in observation. Usually to calculate the extremity or the “average” of a response.

19
Q

What is standard deviation?

A

A value of how far away a score usually is from the average (mean).

20
Q

What is correlation?

A

The relationship between two variables and how they are linearly related in statistics.

21
Q

What is the difference between positive and negative correlation?

A

Positive correlation is when two or more variables increase or decrease together while negative correlation has an inverse effect where if one variable increases, the other will decrease.

22
Q

What is a scatterplot?

A

Various values taken from a group on a graphic scale that often represent the range and key values. They are used to identify and observe relationships between values.

23
Q

What is random assignment?

A

It is when participants in an experiment are randomly separated into subgroups that will undergo different conditions.

24
Q

What is the difference in a between-subject experiment to a within-subject experiment?

A

Between-subject experiments put two different groups of people under separate conditions while within-subject experiments use the same group of participants with different conditions.

25
Q

What are independent and dependent variables?

A

An independent variable is the variable that is manipulated in order to produce a result, which comes from the dependent variable. For example, an independent variable would be if I drink coffee in the mornings and the dependent variable would be therefore how productive I am in the day.

26
Q

What is the difference between an experimental group and a control group?

A

The experimental group would be the group that is placed under a certain condition (an independent variable) whereas the control group has no condition.

27
Q

What is counterbalancing?

A

Counterbalancing is a way to prevent bias between groups of within subject experiments by exposing them to each condition in different orders to prevent groups from the bias of expectation.

28
Q

What is interaction in experimentation and variables?

A

The explanation for why a result from an experiment may be different depending on the cross-interaction between variables. How one variable will influence the other.

29
Q

What is validity of experimental design?

A

The manner in which variables influence the results of the research and the generalizability to the population at large.

30
Q

What are confounding variables?

A

Anything that is different that may influence a result between the two groups in an experiment aside from the independent variable (IV).

31
Q

What is the placebo effect?

A

When a person’s physical or mental condition seems to improve after taking a “false” or purposefully ineffective treatment. Often with the power of suggestion.

32
Q

What is internal and external validity?

A

Internal validity is the degree of confidence that what you are testing is not influenced by other variables (confounding variables) while external validity is the degree to which your results may be generalized to other contexts.

33
Q

What is the experimenter expectancy effect?

A

How the perceived expectations of a researcher/observer may influence the outcomes. Individuals may behave irregularly under the knowledge that their performance is being monitored.

34
Q

What is a double-blind procedure?

A

When both participants in an experiment - the researchers and subjects - do not know what treatment they are giving/given to prevent bias until the trial is over.

35
Q

What is replication?

A

A common practice used in research and trials to ensure that results are consistent with what is being tested. This is to ensure the validity of a practice.

36
Q

What is the p-value?

A

How likely it is that data from an experiment would have occurred by random chance. Aka a P value such as “P 0.01” would mean there is a 1/100 chance of the result occurring.

37
Q

What is statistical significance?

A

A term used by research psychologists to indicate whether or not the difference between groups can be attributed to chance or if the difference is likely the result of experimental influences. Described as the p-value.

38
Q

What is cross cultural replication?

A

The act of replicating an experiment to determine whether or not the original results differentiate across other cultures.

39
Q

What is informed consent?

A

The process of informing research participants as to what is being tested and they will be involved in, subsequently gaining their voluntary participation.

40
Q

What is deception?

A

When intentionally misleading misinformation is given to participants to prevent experimenter expectancy effects.

41
Q

What is debriefing?

A

An explanation given to participants that will fully inform them of the experiment, often after the experiment has taken place. Ex. The hypothesis being tested, the reasons why they were deceived, etc.

42
Q

What does WEIRD stand for and what does it imply?

A

Western/White, Educated, Industrialized, Rich, and Democratic. All these factors will heavily influence a participant’s psychology and behaviour. A fair majority of research experiments have been conducted in these countries, playing into the lack of effectivity of cross-cultural replication.