Chapter 2: Strategic Management, Innovation and Leadership Flashcards
strategy (aka long-term planning)
These definitions vary by person and their outlook
a specific pattern of behaviour undertaken by upper-echelon leaders with power in order to accomplish organizational goals
________ is therefore the essence of managerial activity
Strategy
Strategic management
best defined as a continuous process that requires the constant adjustment of three major, interdependent poles:
1) the values of senior management,
2) the resources available,
3) and the environment
the environment operates at two levels
One is the macro or societal environment that is external to an organization
The other is the micro or specific environment.
macro environment
Forces that profoundly impact at the level of industry, and include the economy, demographics, politics, technological developments, national culture and ideologies
micro environment
Forces that affect processes within the organization, and include local labour markets, suppliers, customers and specific technologies
The distinction between macro and micro environments is _______
dynamic
Elements in the macro environment constantly penetrate into the micro environment, and affect an individual organization
Strategic management process
Mission and goals Environmental analysis Strategic formulation Strategy implementation Strategy evaluation.
Mission and goals
involves top hierarchical leaders evaluating their position in relation to the organization’s raison d’être (mission), which indicates the direction in which senior management is going and the outcomes the organization is trying to accomplish (goals).
Environmental analysis
involves identifying various factors that might impact on the organization
STEEPLE analysis
common tool for classifying macro environmental influences into seven categories
Seven categories of STEEPLE analysis
socio-cultural, technological, economic, ecological, political, legal ethical
SWOT analysis
Micro environment: Strengths and weaknesses
Macro environment: Opportunities and threats
PRIMO-F
People, Resources, Innovation, Marketing, Operations, Finance – framework
Strategic formulation
involves upper-echelon leaders evaluating the interaction between strategic factors and making strategic choices that enable the organization to meet its business goals.
Strategy implementation
an area of activity that focuses on the role of leadership, as implementation often involves the adaptation and development of a strategy, as well as gaining support and commitment from those who are expected to carry it out.
Strategy evaluation
an activity that determines to what extent the actual change and performance match the desired change and performance
Figure 2.2, consists of five parts:
(1) the external or macro environment,
(2) the internal or micro environment,
(3) a hierarchy of strategy,
(4) levels of leadership and
(5) corporate performance.
- The external or macro environment
Applies STEEPLE framework to illustrate
Socio-cultural
factors include demographic trends, social mobility, levels of education, societal beliefs, customs, conventions, attitudes to paid work and values.