chapter 2 Flashcards
quality scientific research meets the following criteria:
- it is based on measurements that are objective, valid and reliable
- it can be generalized
- it uses techniques that reduce bias
- it is made public
- it can be replicated
objective measurements
the measure of behaviour that, within an allowed margin of error, is consistent across instruments and observers
variable (objectivity)
the object, concept, or event being measured (independent and dependent)
operational definitions
statements that describe the procedures (or operations) and specific measures that are used to record observations (what you’re doing vs. what you get)
validity
refers to the degree to which an instrument or procedure actually measures what it claims to measure
reliability
when it provides consistent and stable answers scores multiple observations and points in time
test-retest reliability examines
whether scores on a given measure of behaviour are consistent across text sessions
generalizability
refers to the degree to which one set of results can be applied to other situations, individuals or events
population
the group that researchers want to generalize about
sample
a select group of population members
random sample
a sampling technique in which every individual of a population has an equal chance of being included
convenience samples
samples of individuals who are the most readily available
ecological validity
meaning that the results of a laboratory study can be applied to or repeated in the natural environment
researcher bias
distortion of evidence because of the personal motives and expectations of the viewer
subject bias
changes in behaviour that result from knowledge of being observed for evaluated
hawthorne effect
a behaviour change that occurs as a result of being observed
social desirability
participants may respond in ways that increase the chances that they will be viewed favourably by the experimenter and/or other participants
placebo effect
a measurable and experienced improvement in health or behaviour that cannot be attributable to a medication or treatment
- participants expectations or beliefs about what’s supposed to happen may bring about behavioural change
demand characteristics
subtly communicates cues given off by the experimenter or the experimental context that provide information about how participants are expected to behave, producing the disease reaction
anonymity
means that each individuals responses are recorded without any name or other personal information that could link a particular individual to specific results
confidentiality
means that the results will he seem only by the researcher
reducing subject bias
- provide confidentiality and anonymity to gather honest responses from research participants
single-blind study
the participants do not know the true purpose of the study, or else do not know which type of treatment they are receiving
double-blind study
a study in which neither the participant nor the experimenter knows the exact treatment for any individual
peer review
a process in which papers submitted for publication in scholarly journals are read and critiques by experts in the specific field of study
peer review involves two main tasks
- an editor receives the manuscript from the researcher and determines whether it is appropriate subject matter for the journal
- the editor sends copies of the manuscript to a select group of peer reviewers and critique the methods and results of the research and make recommendations to the editor regarding the merits of the research
replication
the process of repeating a study and finding a similar outcome each time
publication bias
successful and novel results are published and studies that showed no effects are not
why replication is so important
it helps us determine if these published studies are simply statistical flukes
a characteristic of poor research, anecdotal evidence
an individuals story or testimony about an observation or event that is used to make a claim as evidence
questionable evidence, appeal to authority
the belief in an “experts” claim even when no supporting data or scientific evidence is present
appeal to common sense
a claim that appears to be sound, but lacks supporting scientific evidence