Chapter 15 Vocab

Question 1

Global Culture

Answer 1

development of communications, expectations, shared artifacts, and social norms across different cultures

Question 2

Particularism

Answer 2

making judgements and actions based on personal characteristics
- rejects shared global culture
- rejects foreign goods in domestic markets

Question 3

Main Global Strategies

Answer 3

domestic, francshier, multinational

Question 4

Organized Structure

Answer 4

centralized, decentralized, coordinated

Question 5

Centralized

Answer 5

systems development and operations fully at home base`

Question 6

Decentralized

Answer 6

local foreign units
- each foreign unit designs own solution and system

Question 7

Coordinated

Answer 7

all participate equally

Question 8

Domestic

Answer 8

actions in home city
International sales dispersed

Question 9

Multinational

Answer 9

concentrates finanacial management and control at central home
- decentralizing production, sales, and marketing

Question 10

Franchiser

Answer 10

created, designed, finaanced initally in home, but product relies on foreign markets

Question 11

Transnational

Answer 11

truly global, no national HQ
- managed fully from global perspective

Question 12

Duplicated

Answer 12

development occurs at home but operations foreign

Question 13

Networked

Answer 13

development and operations occur in coordinated fashion across all units

Question 14

Incremental Approach

Answer 14

piecemeal
- fail for lack of visibility + power

Question 15

Grand Design Approach

Answer 15

everything at once

Question 16

Evolutionary Approach

Answer 16

one slice at a time

Question 17

Global Systems Strategy

Answer 17

• share only core systems
• particularly coordinate systems that share some key elements

Question 18

Cooptation

Answer 18

bringing the opposition into the design and implementation process without giving up control over direction