Chapter 11 - The economic environment for business Flashcards
What is the macro economy?
simply refers to the economy as a whole
What is macroeconomic policy?
the management of the economy by government in such a way as to influence the performance and behaviour of the economy as a whole
Where the macro levels of demand and supply interact they represent what?
the size of the economy
The price point at which the macro levels of demand and supply interact represents what?
a national equilibrium price point
Governments set what 4 main goals?
Economic growth - high
Inflation - low and stable
Unemployment - low
Balance of payments (import and exports) - equal
what conflicts arise from the pursuit of the governments objectives?
Full employment vs price stability
Economic growth vs balance of payments
What is monetary policy?
concerned with influencing the overall monetary conditions in the economy
What are the 3 monetary policy tools?
- changing interest rates
- quantitative easing
- bank reserve requirements
Higher interest rates does what to cost of capital, discount rates and NPV?
increased cost of capital -> Higher discount rates -> Lower NPV = lower company value
What are the 2 demand pull inflation responses?
Demand is too high
Money supply too great
How should the government respond to demand too high?
reduce demand by increasing taxation and reducing spending
How should the government respond when money supply is too great?
raise interest rates and increase reserve requirements
What are the 2 cost push inflation responses?
- encourage customers to switch providers
- allow currency to strengthen
How should the government respond to cost push inflation?
push customer to move supplier
What is the fiscal policy?
the manipulation of the government budget in order to influence the level of aggregate demand and therefore the level of activity in the economy