chapter 11

Question 1

The planning of a business presentation should begin with serious thinking about what two factors?

Answer 1

identifying your purpose, knowing the audience

Question 2

Name three goals to be achieved in the introduction of a business presentation.

Answer 2

capture listeners’ attention and get them involved
identify yourself and establish your credibility
preview your main points

Question 3

What should the conclusion to a business presentation include?

Answer 3

a summary of main themes of a presentation
provide final focus
a statement that allows you to leave podium gracefully and ask if there are any questions.

Question 4

Name three verbal signposts in a presentation.

Answer 4

previewing, switching directions, and summarizing

Question 5

Name techniques for effective imagery.

Answer 5

analogies, metaphors, similes, personal anecdotes, personalized statistics

Question 6

Name four presentation styles.

Answer 6

manuscript, memorized, extemporaneous, impromptu

Question 7

Name ways to have effective vocal delivery.

Answer 7

volume, rate, pausing 1-2 seconds, inflection-no monotone, articulation-enunciation of the word

Question 8

Name ways to have effective physical delivery.

Answer 8

eye contact, facial expressions, gestures, movements, posture, attire

Question 9

what are some types of visual aids?

Answer 9

Powerpoint, handouts, flip charts -multimedia, props, demonstrations

Question 10

How do you conquer stage fright?

Answer 10

prepare with cue cards, know your strengths and weaknesses, convert fear into enthusiasm, breathe deeply