Chapter 10 (multinational) Flashcards
Why have many companies developed into multinationals?
Because large companies can exploit economics of scales and lower costs.
What can multinationals do to suppliers?
They can put pressure on suppliers to lower their cost.
What does multinational have access to?
They have access to cheap global resources such as labor, capital and commodities.
How some firms become multinationals?
By relying on effective marketing
What is it mean by becoming multinational by relying on effective marketing?
It mean company spend heavily on advertising and use innovative marketing to grow as multinational attract customers globally.
What does multinationals have to take risks and diversify?
Sufficient resources
What are benefits of multinationals?
Larger customer base
Higher profile
Lower cost
Lower taxation
Avoid trade barriers
How can multinationals boost their sales revenues?
They can boost their sales revenues by selling more output to the global market which can help them to win larger market share and raise profit margins.
How can multinationals reduce transportation costs?
They can reduce transportation costs and locating their factories in new countries which reduce the distance from production site to market place.
What is the benefit to company if it has strong brand name and have high profile?
It encourage existing customers and attract new customers.
How can multinational bypass trade barriers?
They can bypass trade barriers by establishing operation in the country that have trade barriers in place.
How can multinational bypass trade barriers?
They can bypass trade barriers by establishing operation in the country that have trade barriers in place.
How can multinationals reduce the amount of cooperation taxes?
By basing their head offices and premises in countries where tax rates are low.
What are benefits of multinationals to a country or its economy?
Increase income and employment
Increase tax revenue
Increase exports
Transfer of technology
Improvement in quality of human capital
Enterprise development
Multinationals do not provide jobs in countries?
False