Chapter 10 Flashcards
prejudice
a (usually negative but could be positive) attitude towards a distinguishable group of people (any type of social group)
- unrelated to reality , a distortion of fact or illogical
is an attitude
- cognitive component
- affective component
- behavioural component
cognitive component
- illusory correlation
- social categorization
- in group bias
- outgrip homogeneity
- ultimate attribution error
- stereotype
illusory correlation
the tendency to see a relationship between two variables where little to no relationship exists
ex. dumb jock
social categorization
- highlight similarities and down plays differences within group
- we make categories with people that are like me “Us”, and people tho aren’t like me “Them”
- identity and self esteem
in group bias
- we start to show favouritism to groups we are a part of (and think highly of them)
- show favouritism to our group members
- creating a boundary between us and them
minimal group
- a group of people who happen to be thrown together with you temporarily
ex. having the choice of - 2 for you 1 for them vs. 3 for you, 4 for them. People usually choose 2 for you 1 for them because their in-group is getting more money than the out group
outgrip homogeneity
- we tend to see the members of out group as being all the same
- but we see our own group, we see differences and uniqueness
ultimate attribution error
- associating a characteristic of a group based solely on the situation
“thats the way they all are”
stereotype
- two step process
1. automatic processing
2. controlled processing
automatic processing
(low effort thinking)
something might occur where stereotype is activated
controlled processing
(high effort thinking)
we choose to accept or disregard the stereotype
simply being aware that the stereotype exist, doesn’t mean
you believe in that stereotype
implicit attitudes
attitudes we might not be conscious that we hold
- IAT
affective component
- bad mood can activate (usually negative) stereotype
- negative stereotypes are accompanied by negative emotions (difficult to change)
negativity bias
- when you’re in a bad mood you’re even more likely to notice bad things
emotions can be measured in
- HR
- BP
- galvanic skin response (GSR)
GSR
mesures electricity in the skin to measure emotions
ethnocentrism
the degree to which you believe your ethnic group is superior to others
behavioural component
- how we act
- discrimination
- thoughts/feelings and behaviours do not always coincide
discrimination
- individual discrimination
- systematic/institutionalized discrimination
individual discrimination
micro level
ex. not sitting beside someone on the bus