Ch.10 caiou dowds Flashcards
American Nation Election Studies
1952- researchers at the university of michigan and standford university, ANES collects data on the political attitudes and behavior among voters, such as the party affiliation, voting practices, and opinions on parties and candidates.
Conservative
The Conservative Party, officially the Conservative and Unionist Party, is a centre-right political party in the United Kingdom. It is currently the governing party, having been so since the 2010 general election, where a coalition government with the Liberal Democrats was formed
Exit polls
a poll of people leaving a polling place, asking how they voted.
George Gallup
George Horace Gallup was an American pioneer of survey sampling techniques and inventor of the Gallup poll, a successful statistical method of survey sampling for measuring public opinion
Liberal
open to new behavior or opinions and willing to discard traditional values
Libertarian
a person who believes in the doctrine of free will.
Margin of Error
an amount (usually small) that is allowed for in case of miscalculation or change of circumstances.
moderate
A political moderate is a person in the center category of the left–right political spectrum.
political ideology
a certain set of ethical ideals, principles, doctrines, myths or symbols of a social movement, institution, class or large group that explains how society should work and offers some political and cultural blueprint for a certain social order.
political socialization
a lifelong process by which people form their ideas about politics and acquire political values. The family, educational system, peer groups, and the mass media all play a role.
population
the number of living things that live together in the same place.
public opinion
views prevalent among the general public.
public opinion polls
designed to represent the opinions of a population by conducting a series of questions and then extrapolating generalities in ratio or within confidence intervals.
push polls
an interactive marketing technique, most commonly employed during political campaigning, in which an individual or organization attempts to manipulate or alter prospective voters’ views/beliefs under the guise of conducting an opinion poll.
random sampling
the basic sampling technique where we select a group of subjects (a sample) for study from a larger group (a population). Each individual is chosen entirely by chance and each member of the population has an equal chance of being included in the sample.
