CH 8

Question 1

what is an intervention?

Answer 1

To come or occur between 2 things, events or points in time; to come in or between so as to hinder or alter an action

Question 2

what is multiplicity

Answer 2

refers to the # of components or activities that make up an intervention

Question 3

what is dose?

Answer 3

the # of program units delivered

Question 4

Scope

Answer 4

the breadth and depth of the material covered in a curriculum

Question 5

Penetration rate

Answer 5

in the priority population exposed or reached

Question 6

Segmenting

Answer 6

the act of segmentation (process of identifying groups of consumers that share similar characteristics and will respond in a like way to a marketing strategy)

Question 7

Sequencing

Answer 7

order in which the content of a curriculum is presented

Question 8

Tailoring

Answer 8

any combination of info or change strategies intended to reach one specific person, based upon characteristics that are unique to that person, related to the outcome of interest, and have been derived from an individual assessment

Question 9

Incentive

Answer 9

reward for achieving a goal; also used as a means to entice the consumer to purchase the product or adopt a behavior

Question 10

Disincentive

Answer 10

consequences for not acting in a certain way; also used as a means to discourage the consumer from purchasing a product or behaving in a certain way.

Question 11

Health literacy

Answer 11

the capacity to obtain, process, and understand basic health info and service to make appropriate health decisions

Question 12

Organizational culture

Answer 12

the formal and informal policies of an organization that express the organization’s values

Question 13

Identify the six types of intervention strategies and be able to give examples of each

Answer 13

1. Health communication strategies
   
   2. Health education strategies
   3. Health policy/enforcement strategies
   4. Environmental change strategies
   5. Health-related community service strategies
   6. Community mobilization strategies

Question 14

Identify the reading level which health educators should use in communication strategies and the test to determine readability.

Answer 14

6th grade reading level, SMOG (Simple Measure of Gobbledegook), the Fog-Gunning Index, or the Fry readability Formula

Question 15

Identify the 10 general principles for learning

Answer 15

1. If several of the senses are used
2. If the learner is actively involved in the process, rather than a passive participant
3. If the learner is not distracted by discomfort or extraneous events
4. If the learner is ready to learn