ch 7

Question 1

_____ is defined as on-demand access to information and entertainment through digital devices that also features interactive participation with content.

Answer 1

New media

Question 2

_____ is the great link between leaders and citizens.

Answer 2

Media

Question 3

_____ is an essential function performed by media outlets in a democratic system.

Answer 3

Providing information 
  Acting as a public watchdog 
  Helping shape the political agenda 
Correct!
  all of the above

Question 4

Researchers have shown that new information _____ existing opinions, regardless of the content of the story.

Answer 4

reinforces

Question 5

One of the most direct ways the media affects politics is via its __________ role.

Answer 5

agenda-setting

Question 6

_____ is defined as those issues the media covers, the public considers important, and politicians address.

Answer 6

Policy agenda

Question 7

_____ is the affect voters’ or poll respondents’ perception of candidates or public officials by raising issues that are perceived to enhance or diminish the candidates

Answer 7

Priming

Question 8

_____ is the way an issue is defined; every issue has many possible frames, each with a slightly different tilt in describing the problem and highlighting solutions.

Answer 8

Framing

Question 9

_____ is the top source of news for Americans under fifty.

Answer 9

Facebook

Question 10

_____ is the chief source of news for less than 50 percent of Americans under fifty-five years of age.

Answer 10

Television

Question 11

As newspapers downsize staff and sell their stories by the piece on the Web, there may be no way to _____.

Answer 11

subsidize coverage on limited-interest (but very important) issues like education

Question 12

_____ write algorithms that automatically filter stories based on viewer preferences, promoting newsfeed items that fit into their worldview, leaving the reader with a much narrower picture of what’s happening in the world.

Answer 12

Websites

Question 13

_____ ushered in the twenty-four-hour news cycle when it covered the Gulf War.

Answer 13

CNN

Question 14

The line between news and entertainment continues to blur—leading to the hybrid now known as _____.

Answer 14

infotainment

Question 15

_____ forces each news source toward the politics of its audience

Answer 15

The market

Question 16

A classic “rule of thumb” guides local TV news: _____

Answer 16

“If it bleeds, it leads.”

Question 17

The _____ was especially significant in fostering skepticism; uncovering lies and bad behavior became the reporter’s mission.

Answer 17

Watergate scandal

Question 18

The _____ leads the media to report both two sides of an issue as equal—even if one of the sides was manufactured by an interested party.

Answer 18

fairness bias

Question 19

The _____ required radio and TV stations to give equal time to each side of a public issue.

Answer 19

fairness doctrine

Question 20

_____ refers to the process whereby a media company grows, acquires other companies, and threatens to dominate the market.

Answer 20

Consolidation