ch 7 Flashcards
_____ is defined as on-demand access to information and entertainment through digital devices that also features interactive participation with content.
New media
_____ is the great link between leaders and citizens.
Media
_____ is an essential function performed by media outlets in a democratic system.
Providing information Acting as a public watchdog Helping shape the political agenda Correct! all of the above
Researchers have shown that new information _____ existing opinions, regardless of the content of the story.
reinforces
One of the most direct ways the media affects politics is via its __________ role.
agenda-setting
_____ is defined as those issues the media covers, the public considers important, and politicians address.
Policy agenda
_____ is the affect voters’ or poll respondents’ perception of candidates or public officials by raising issues that are perceived to enhance or diminish the candidates
Priming
_____ is the way an issue is defined; every issue has many possible frames, each with a slightly different tilt in describing the problem and highlighting solutions.
Framing
_____ is the top source of news for Americans under fifty.
_____ is the chief source of news for less than 50 percent of Americans under fifty-five years of age.
Television
As newspapers downsize staff and sell their stories by the piece on the Web, there may be no way to _____.
subsidize coverage on limited-interest (but very important) issues like education
_____ write algorithms that automatically filter stories based on viewer preferences, promoting newsfeed items that fit into their worldview, leaving the reader with a much narrower picture of what’s happening in the world.
Websites
_____ ushered in the twenty-four-hour news cycle when it covered the Gulf War.
CNN
The line between news and entertainment continues to blur—leading to the hybrid now known as _____.
infotainment
_____ forces each news source toward the politics of its audience
The market
A classic “rule of thumb” guides local TV news: _____
“If it bleeds, it leads.”
The _____ was especially significant in fostering skepticism; uncovering lies and bad behavior became the reporter’s mission.
Watergate scandal
The _____ leads the media to report both two sides of an issue as equal—even if one of the sides was manufactured by an interested party.
fairness bias
The _____ required radio and TV stations to give equal time to each side of a public issue.
fairness doctrine
_____ refers to the process whereby a media company grows, acquires other companies, and threatens to dominate the market.
Consolidation
