Ch 20 - Developing a Successful Personal Training Business Flashcards
After becoming certified, a personal trainer obtains liability insurance. What is this an example of?
Professionalism and adherence to ethical business practices
What is about having an attitude of genuine interest in seeking a clients perspective?
Active listening
What is the purpose of asking an open-ended question during a client’s initial session?
Build a collaborative relationship with a client.
What is a technique that expresses the purported meaning of what was just heard?
Reflecting
Charlotte is planning to start a new fitness club. Which of the following ideas should charlotte focus on in her marketing mix to get the work out about her club?
Promotion
What should a fitness professional working as a personal trainer do if his or her client suffers from shortness of breath after a low-intensity work out?
Refer the client to a physician.
Casey is opening up his own personal training facility. What is one of the advantages he has?
He has the opportunity to appeal to a personalized clientele.
All buying decisions are based on which of the following?
Emotion
Julie is considering hiring a personal trainer to help her lose weight. Which of the following will have the greatest influence on her decision?
Perceived value of services
Which of the following is the best example of a trainer adhering to ethical business practices?
Meeting a client 5 min before a training session to complete any necessary paperwork
What type of certification does IHRSA recommend a personal trainer have?
An accredited certification
The fitness professional asks the client, “Why do you want to lose weight?” This is an example of which of the following types of questions?
Open-ended
According to a recommendation by the International Health, Racquet and Sportsclub Association (IHRSA), certifying agencies should receive accreditation from which of the following organizations?
National Commission for Certifying Agencies (NCCA)
Which of the following is within scope of practice for a personal trainer?
Referring to more qualified healthcare professionals
What are potential advantages to working in a commercial fitness facility?
- In-house employee training
- Salesmanship provides business learning opportunities
- Updated equipment is provided (helps financially)
Amy is a newly certified fitness professional. May realizes that she lacks the expertise to work with the special considerations for a client. Which of the following should Amy do for this client?
Refer the client to a professional who has the necessary skills and abilities.
A personal trainer can prevent hazards at the workplace by performing which of the following?
Maintain fitness equipment on a regular basis.
What is the product a personal trainer must ultimately deliver to a client?
The result that is trying to be achieved
Which of the following is a disadvantage of fitness professionals as independent contractors?
They are not employed by the club and therefore receive no benefits
Which of the following Ps of the marketing mix focuses on what is being sold?
Product
Which of the following is true of an independent contractor?
An independent contractor is one who works as, and when, required.
Cody works as a certified personal trainer with a basketball team. One of the players injures himself during practice. In this scenario, what should be Cody’s course of action?
Cody should refer the player to a licensed professional.
What is something an in-home personal trainer should take into consideration on a day-to-day basis when compared to other types of personal training employment?
Travel times between client locations
Louis drives interest in his club through social media channels. Which of the following four Ps of the marketing mix is Louis using?
Promotion
Which of the following is an advantage to working as an independent contractor?
No overhead costs for building or ordinances
Once a personal trainer has identified their income goal and what they need to make each week, what is the next immediate step?
Figuring out how many sessions need to be performed each week
Which of the following is a technique that expresses the purported meaning of what was just heard?
Reflecting
What is an important part of a fitness professional’s career?
To obtain an accredited certification
Which of the following is an advantage of working at a commercial fitness facility for a fitness professional who is looking to be financially successful?
Updated equipment is provided
What are profit centers?
Services that add to the base revenue generator
How can a personal trainer provide uncompromising customer service?
Express ideas well through verbal communication.
Which of the following should be considered when training clients in their own homes?
Packing equipment into the trainer’s car
What are “profit centers” in a commercial fitness facility?
Personal training services
Which of the following is a process created to produce internalized experiences to support exercise participation?
Exercise Imagery
What kind of business relies on members as its base revenue generator?
Commercial facilities
