cardiff bay Flashcards
rebranding definition
create new identity
what happened in 1970-80
coal decline
neglected land and people
1987 quote
“put cardiff on international map as superlative maritime city”
aims (5)
promote development and provide good environment
reunite city and water (lloyd george ave)
mix development (to reflect community - not happened)
high standard
recognised centre of excellence
money from
public : private
£40 mill : £160 mill
lived experiences
lovely atmosphere- scenic and serene
overrated
souless
lack of things to do
difficult parking
positive social impacts (3)
more facilities
more multicultural (20% increase)
more overseas tourists (26% increase)
positive economic impacts (3)
17000 jobs
more assets and tourism (2mill/yr)
more infrastructure
positive environmental impacts (2)
bararge :
protect from flooding
aesthetic
negative social impacts (3)
exclusion: price and facilities
2% of money towards residents
elderly excluded
negative economic impacts (4)
non transferable job skills
expensive housing
increased tax
increased cost of living
negative environmental impacts (3)
traffic
bararge:
destroy mudflat habitat
polluted
