C1a3 Social learning theory Flashcards
Observational learning
the process of learning from watching others.
Modelling
The act of copying an observed behavior. Observing, identifying with and copying the behavior of a role model.
Process of observational learning
4 steps:
Attention- paying attention to person being observed
Memory- being able to remember what we’ve seen until needed
Reproduction- being able to act out what we see
Role model
a person we observe and learn from. Can be from a celebrity, parent, teacher or sporting hero
Identification
A feeling of similarity with a role model that leads to the imitation of their behavior- we believe we can be like them. We are more likely to model a person who is popular, attractive, a similar age, or the same gender as us
Vicarious reinforcement
learning through the positive consequences of other people’s actions rather than firsthand- we are more likely to copy if they are rewarded
Vicarious punishment
the opposite of vicarious reinforcement- we are less likely to copy behavior that leads to bad consequences or a punishment
Bandura’s bobo doll
Psychologist Bandura found that children were more likely to copy an adult attacking a bobo doll if the adult was rewarded for it. If the adult was punished, the children were less likely to copy. The study supports the idea that children learn aggression. He learned that boys were more likely to copy physical agression
Strengths of social learning theory as an explanation for aggression
- Bandura’s study supports it, as he found children do copy aggression
- Many school shootings have been linked to Tv and video game violence
Weaknesses of social learning theory as an explanation for aggression
- It might be that aggressive children seek out aggressive TV and video games. They could already have been naturally aggressive.
- Not all children copy aggression on TV
- Watching violent TV and video games can actually lower aggression- it acts as a release for natural aggression
- It is difficult to study observational learning- modelling can take place a long time after it is observed, or never take place at all.