Business Planning Flashcards
1
Q
What is contained in a business plan?
A
- Business overview including services offered and aims
- Market / sector overview
- Marketing strategy
- Competitor analysis
- Costs and pricing
- Financial forecast
- Back up plan
2
Q
What are your firm’s objectives?
A
- Short-term: JLL Spark: Transforming real estate through tech innovation
- Medium term: to improve diversity and the gender pay gap
- Long term: Sustainability: “Building a Better Tomorrow” (clients, people, workplaces, communities)
- Net Zero Carbon commitment by 2030 in our workplaces
3
Q
What role do you play in your firm’s objectives?
A
Support ethnic diversity by being a JLL representative on the Race Change network
4
Q
Why is business planning essential for meeting objectives?
A
It allows you to assess opportunities and risk and forecast revenue. Allows you to break down larger objectives into smaller achievable goals which are part of a larger agenda.
5
Q
What is the purpose team and departmental goals?
A
Sets a clear ambition and goal for everyone to work towards.
