Business Flashcards
niche
n. suitable position, specialized market
Ex: business advisers point to the importance of finding a niche
sound (adj.)
healthy, without financial risk
Ex: it’s also necessary to develop a sound business plan
Although the car is basically sound, I was worried about certain areas.
project (v.) /
afloat
estimate, calculate a future amount/
adj. having enough money to pay what you owe
Ex: It shows the business will make a profit and project the cash flow that will help the business stay afloat
inevitably
certainly, unavoidably
Ex: if plans have not been made for supporting the costs of the business until it brings in a profit, inevitably it will fail
Conglomerate
N. a large business firm consisting of several different companies
Ex: the world’s second-largest media conglomerate.
Clientele /
Fleeting
clients, customers, audiences/
Adj. brief, short, ending quickly
Ex: developing a committed client can be more valuable than attracting new customers who is loyalty to accompanies products may be fleeting
Spurious
Adj. false, fake
Ex: He was arrested in 1979 on spurious corruption charges.
staples
Adj. main, primary basic
N. A basic household item
N. منگنه
Ex: household staples such as milk, eggs, and sugar create little brand loyalty
endorsement
N. public support for sth
Ex: His commercial endorsements for everything from running shoes to breakfast cereals will take his earnings to more than ten million dollars a year.
Confer
grant, give, provide
رایزنی، مشورت، اعطا کردن
Ex: The constitution also confers large powers on Brazil’s 25 constituent states.
Prevail
V. overcome, succeed
Ex: A similar situation prevails in Canada.
a custom that still prevails among us
burgeoning
(V. burgeon)
Adj. growing, developing
Ex:
-My confidence began to burgeon later in life
-China’s burgeoning economy
Soar
rise, increase, climbe
Ex: Shares soared on the New York stock exchange.
economic downturn
رکود اقتصادی
recession
decline, drop,
Ex: economic recession
Prevalent
Adj. common
Ex: brand loyalty is less prevalent in poor countries where consumers have fewer choices and price is usually the priority
Outsourcing
N. subcontracting work to another country
Ex: outsourcing has always been a part of doing business
decisive
Adj. important, significant, affecting a decision
Ex: language skills are decisive factor in where work is sent
preponderance
N. the largest amount, great numbers
Ex: As a preponderance of corporations conduct business in English, the bulk of outsourcing jobs in recent have gone to India
confront
V. Challenge, encounter
Ex: She was confronted with severe money problems.
looming
Adj. nearing, approaching
Ex: a looming shortage of skilled workers
Controversy
N. argument, discussion
Ex:
Outsourcing has long been a source of controversy, with opponents pointing to the loss of jobs and damage to the economy in the home country, and proponents viewing the saving labor costs as a boon to business
boon
N. benefit, advantage
Ex: Seemingly endless talk about corruption fell away, a boon for Congress.
Proponent
Supporter, advocate
epicenter
N. Central or most important place.
Ex: India remains outsourcing epicenter for now
Coincide
V. Occur simultaneously, be concurrent
-ent, -ence, -ental
Ex: The exhibition coincides with the 50th anniversary of his death.
entice
V. Lure, attract, seduce
Adj. enticing, n. Enticement
Ex: once wages rise high enough in India, foreign workers somewhere else will be as enticing to outsourcing countries as Indian now are to Europe
