Black Panther Essay Plans Flashcards

1
Q

Marketing strategies

A

Distribution- profit for Disney
Brand partnerships
Trailers and adverts

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2
Q

Mainstream appeal

A

Largest psychographic group
Has pre establishing audience
Use stars
Risk by including diversity
Cgi - minimise risk
Sequal- currean and seaton - driven by profit

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3
Q

Product ownership

A

Marvel - subsidary of Disney conglomerate
Appeal to Chinese market - decolourised Chadwick - cgi

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4
Q

Technology advancements

A

Cgi
Social media - grassroot marketing
Streaming services - vertical intergration

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