BEC MCQ 5.3 Flashcards
Which one is not a key assumption in a perfect competition
Customers are indifferent about which firm they buy from
The level of firms output is small relative to industry’s total output
There is a freedom of entry into and exit
in order to sell at the market controlled by monopolists
Marginal Revenue equals marginal cost
Natural monopoly
When economic and technical conditions permit only one efficient supplier
entry barrier
created barrier
large capital are basic example for barriers to entry. A barrier to entry effectively permits firms from entering the market to compete against firms
created barrier is the barrier made by firms already int he industry
Minimum efficiency scale
is the output level where long run average costs are minimized
Charecteristics of monopolistic competition include
numerous firm with differentiated products…
Ease of entry
firms exact some influence over price and market
non price competition is frequent and critical. Ex-Brand name consumer products
Perfect compotition
oligopoly
Monopoly
no obstacles
significant obstacles-kinked demand curves-differentiated products
One company will be monopoly two will be oligopoly
Whether the markets are perfectly competitive or imperfectly competitive
marginal costs equal marginal revenue
Strategic Plans
various level organizations will implement strategic plans differently
continual revaluation and revision for strategic plans is necessary
strategic plan will vary by segment
Under pure competition strategic plan focus -maintaining the market share and responsiveness of sales price to market conditions
under monopolistic competition-strategic plans include maintaining market share, but they also likely include plans for enhanced product differentiation, and allocation to advertising product research etc
Elasticity of demand or supply
is a measure of how sensitive the demand or the supply of product is to a change in its price
What if a demand for a product is price unit elastic
change in price will not have effect in total revenue
A price floor
A price ceiling is a price that is established above the equilibrium price which causes a surplus to develop
Price floor na above
Price ceiling
is a price that is established below the equilibrium price, which causes a shortage to develop. Price ceiling naa below
Value chain analysis
must be used in conjunction with the strategic plan of the organization. The value chain starts with the firm and goes all through the way to the end users of the product. Value chain analysis is critical to assessing the competitive advantage of the firm
Different type of value chain analysis
Internal Differentiation analysis-The firm may analyze its ability to create value through differentiation. when the customer thinks the firms products are superior to that of rivals
Internal costs analysis- In order to determine the internal value creating ability on the firm the sources of profit and costs of the internal activities of the firm must be analyzed.
analyzing the vertical linkage of the firm, means, understanding the activities, of the suppliers and buyers of the product and determining where value can be created to the firms operations.