background context Flashcards
when was Bad Blood released?
on 17th May 2015
what was bad blood the fourth single from?
her album, 1989
what was the single done?
it was remixed
who did the remixed single featured?
Kendrick Lamar
what label was bad blood released?
Republic Records
who was the video directed by?
Korean American, Joseph Kahn
who has the Bad Blood director created music videos for?
Britney Spears, Eminem and Katy Perry
what did the video won a grammy awards for?
best music video
what does the video feature a range of icons from popular culture? (3)
Jessica Alba, Cara Delevingne and Cindy Crawford
as the single was a remixed version, where was it premiered?
at the Billboard Music Awards
how did the video broken video-streaming service?
Vevo’s 24-hour viewing record
how many views did bad blood accumulated on the first day?
20.1m
what awards did bad blood won at the MTV Music Awards?
Video of the Year and Best Collaboration
how does the video includes many references to popular action films of the past twenty years?
contains captions and titles like a movie, and was marketed using ‘teaser posters featuring famous women from the ensemble cast, bearing the name of their character.
why is the marketing technique of referencing to movies often used?
the film industry (e.g. Pulp Fiction) to introduce characters
