Attention Flashcards
Stroop effect
When one thing distracts the other
When professing the list of words it interferes with the naming of the colours
Bottleneck vs capacity r
The division of limited mental resources
Metal queuing that results from a structural bottleneck
How much of our attention so capacity do we devote to different tasks
Focused auditory attention
Listening to one thing
Cherrys cocktail party phenomenon
When in a room with many people talking we can attest to one persons speech, ignoring others
Broadbent 1958
Attention is all or nothing
The control entry of info to prevent overloading of consciousness/memory on the basis of the physical characteristics of the stimuli
Wright et al (electric shock)
Ppts conditioned to be given electric shock to certain word
Ppts shower GSR in the electric shock word when heard in the unattended channel
Even though unaware, still processed it’s meaning
Limitations of broadbands model
Some individuals can detect their own name in unattended stimuli
Ability to group info from unattended channel when similar to that in shadowed channel
The existence of implicit learning from unattended stream despite unawareness
Deutsch and deutsch - selection takes place ..
At the level of response
All stimuli are fully analysed
Most relevant stimulus determines what response is made
Deutsch and Deutsch problems
Simpler theories can account for the phenomenon (not parsimonious)
Not cognitively/evolutionarily economical (why process stimuli at he highest level when most of it is irrelevant)
What is attention? (3 things)
Alerting (maintaining arousal) Executive processing (selective and goal oriented of some things while avoiding others) Orienting (spatial orienting of mental resources)
Treisman (1960) leaky filter
Attenuation theory - info in unattended channel isn’t completely blocked out
It is attenuated or turned down .
When capacity is reached, tests at the top of the hierarchy are prevented
So when does selection occur? 3 theories
Broadbent: early
Triesman: sometimes early and sometimes later
Deutsch and Deutsch: late
Lavie (2005) early and late selection..
Depends on context
Early: we have lots of perceptual resources and are inclined to use them
Perceptual demands are low - we process more than we need
If high - use early selection filters to process things from one channel
But also post perceptual demands eg working memory
When high we experience slippage and failure to maintain early selection filters
So must use late selection filters
Visual search tasks
Search for targets among a series of distractions
Quickly detect a target within a visual display
Conjoint search
Where targets and distracters share features, pop out isn’t likely