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1
Q

restrictive nature

A

obmedzujúca povaha

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2
Q

the are wary of

A

oní sú opatrní

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3
Q

you can layer audience

A

ty môžeš vrstviť publikum

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4
Q

prospective clients

A

potenciálni klienti

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5
Q

as contingent as

A

rovnako závislý ako

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6
Q

the anxiety of the holiday season

A

úzkosť/strach z prázdnin

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7
Q

readiness

A

pripravenosť/pohotovosť

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8
Q

launch a business

A

začať podnikať

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9
Q

arbitrary

A

ľubovoľný/svojvoľný

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10
Q

reliably

A

spoľahlivo

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11
Q

accountable

A

zodpovedný (niekomu)

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12
Q

whenever

A

kedykoľvek

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13
Q

when it arises

A

keď vznikne/zjaví sa

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14
Q

regardless of

A

bez ohľadu na

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15
Q

as smoothly as hoped

A

tak hladko, ako sa dúfalo

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16
Q

sizable

A

objemný/rozsiahlejší

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17
Q

vary from

A

líšiť sa od

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18
Q

results can vary

A

výsledky sa môžu líšiť

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19
Q

Google unveiled a new beta

A

google predstavit novú beta verziu

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20
Q

despite one’s desire to cling to control

A

napriek túžbe držať sa kontroly

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21
Q

the reins are loosened

A

uzda/opraty sú uvoľnené

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22
Q

it’s more apparent now

A

teraz je to jasnejšie/zjavnejšie

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23
Q

with a modest investment to gauge

A

s miernou/skromnou investíciou na meranie

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24
Q

along with some assumptions

A

spolu s niektorými domnienkami

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25
Q

what we are surmising

A

čo sa my domnievame/usudzujeme

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26
Q

contradictory remarks

A

protichodné poznámky

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27
Q

i can caveat this section

A

na túto časť/sekciu môžem upozorniť

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28
Q

no firm, publicly shared plans

A

žiadne pevné/stále verejne zdieľané plány

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29
Q

he intends to utilize both

A

on má v úmysle využiť oboje

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30
Q

I don’t anticipate

A

ja neočakávam

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31
Q

advanced advertisers

A

pokročilí inzerenti

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32
Q

them shutting down

A

ich vypínanie/zatvorenie

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33
Q

to make a resurgence

A

urobiť oživenie

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34
Q

tentatively apply them

A

predbežne ich aplikovať

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35
Q

subsets of a catalog

A

podmnožina katalógu

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36
Q

the lack of visibility

A

nedostatok viditeľnosti

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37
Q

it’s important to stress

A

dôležité je prízvukovať

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38
Q

overestimate an automation’s capabilities

A

preceňovať schopnosti automatizácie

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39
Q

to increase exposure

A

zvýšiť vystavenie/expozíciu

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40
Q

he rightly surmises

A

on sa správne domnieva

41
Q

they incorporate that directly into

A

oni to začlenia priamo do

42
Q

durable

A

trvanlivý

43
Q

recently

A

nedávno

44
Q

for those who are unaware

A

pre tých ktorí sí to neuvedomujú/nevedia to

45
Q

despite hitting targets

A

napriek dosiahnutiu cieľov

46
Q

semi-Exhaustive

A

polovyčerpávajúce

47
Q

drops may lag in reporting

A

poklesy sa môžu oneskoriť v prehľadoch

48
Q

campaigns are worth testing when

A

kampane sa oplatí testovať keď

49
Q

almost entirely

A

takmer úplne

50
Q

foreseeable future

A

dohľadná budúcnosť

51
Q

once that occurs

A

akonáhle sa to stane (fráza)

52
Q

to facilitate the transition

A

k uľahčeniu/umožneniu prechodu

53
Q

a self-service tool

A

samoobslužný nástroj

54
Q

ahead of the transition window

A

ešte pred prechodovým obdobím

55
Q

he continues its streak of updates

A

on pokračuje v sérii aktualizácií

56
Q

putting its weight behind the new campaign

A

kladením dôrazu na novú kampaň

57
Q

quite an investment in

A

značná investícia do

58
Q

how they can help steer

A

ako môžu pomôcť pri riadení

59
Q

additional clarity around audience signals

A

dodatočnú jasnosť/ozrejmenie signálov publika

60
Q

to help jumpstart performance

A

pomôcť naštartovať výkon

61
Q

a flawed or inaccurate audience signal

A

chybný alebo nepresný signál publika

62
Q

new features are rolling out

A

nové funkcie sa zavádzajú

63
Q

an inviting option

A

vábivá/lákavá možnosť

64
Q

for those looking

A

pre tých ktorí hľadajú

65
Q

to place a greater emphasis

A

klásť väčší dôraz

66
Q

automatically tailored ads

A

automaticky prispôsobené (šité na mieru) reklamy

67
Q

the fatal flaw

A

závažná chyba

68
Q

we can better entice a certain audience

A

môžeme lepšie nalákať určité publikum

69
Q

oversimplification of the fact

A

prílišné zjednodušenie skutočnosti

70
Q

to perish on their way

A

zahynúť na ceste

71
Q

incorporate the details

A

zahrňte detaily

72
Q

conversely

A

a naopak

73
Q

creatives aren’t assembled arbitrarily

A

kreatívy nie sú zostavené svojvoľne

74
Q

pick the goals

A

vyberte ciele

75
Q

stay ahead

A

zostať vpredu / udržať náskok

76
Q

shifting consumer behavior

A

zmena spotrebiteľského správania

77
Q

outstanding setup issues

A

nevyriešené problémy s nastavením

78
Q

stellar results

A

hviezdne výsledky

79
Q

the disparity is greater

A

nerovnosť/nepomer je väčší

80
Q

prevailing in different auctions

A

prevládajúce v rôznych aukciách

81
Q

uneven serving

A

nerovnomerné podávanie

82
Q

results were skewed

A

výsledky boli skreslené

83
Q

initial learnings

A

počiatočné učenia

84
Q

unattainable

A

nedosiahnuteľný

85
Q

it’s fair to point this out

A

je fér na to poukázať/zdôrazniť

86
Q

misaligned objectives

A

nesprávne nastavené ciele

87
Q

beneficial for you

A

prospešné/užitočné pre teba

88
Q

What am I going to get from this?

A

Čo z toho budem mať?

89
Q

Align your strategy with

A

zosúlaďte svoju stratégiu s

90
Q

We found convincing evidence corroborating claims

A

našli sme presvedčive dôkazy podporujúce tvrdenia

91
Q

Arguably more interestingly

A

pravdepodobne ešte zaujímavejšie je

92
Q

tests with remarkable consistency

A

testy s pozoruhodnou konsistenciou

93
Q

emerged as

A

sa objavil ako

94
Q

85% success rate is almost unheard of

A

85% úspešnosť je takmer nevídaná

95
Q

Whilst

A

zatiaľ čo

96
Q

to offset this trade-off

A

kompenzovať tento kompromis

97
Q

generate demand

A

zabezpečovať dopyt

98
Q

ensure coverage

A

zabezpečiť pokrytie

99
Q

dedicate budget

A

venovať rozpočet

ENG (9 decks)

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