Approaches (Unit 2) Flashcards
KEY STUDY: Pavlov (1927)
What was it?
Using Classical Conditioning to see if a dog’s salivation can be conditioned:
UCS (FOOD) - UCR (SALIVATION)
UCS (FOOD) + NS (BELL) - UCR (SALIVATION)
CS (BELL) - CR (SALIVATION)
KEY STUDY: Pavlov (1927)
What did he find?
- The tone and pitch of the bell doesn’t make a difference
- UCS (FOOD) and NS (BELL) must be presented at the same time to be effective
- Extinction; The bell and salivation are not permanently linked
- Spontaneous recovery; following extinction, the dog learns to associate the bell again quicker than before
Define ‘positive reinforcement’
Encouraging behaviour by adding something desirable (e.g. awarding someone chocolate)
Define ‘negative reinforcement’
Encouraging behaviour by removing something undesirable (e.g. removing yourself from a phobic object/situation)
Define ‘positive punishment’
Discouraging behaviour by adding something undesirable (e.g. a penalty of some description)
Define ‘negative punishment’
Discouraging behaviour by removing something desirable (e.g. taking a teenager’s phone from them)
KEY STUDY: Skinner (1948)
What was it and what did he find?
A rat would be placed in box and presented with a lever, the rat would eventually inadvertently press the lever. This would then dispense food into the box. Eventually the rat would learn to press this lever when it needed food.
Evaluation of the Behaviourist Approach in psychology (pros)
- Principles of classical conditioning have led to treatment of phobias, known as Systematic Desensitisation (associating phobias with relaxation instead of fear)
- Scientific methods to support the theories, conducted in controlled environments
Evaluation of the Behaviourist Approach in psychology (cons)
- Simplistic; behaviourists ignore the role of thoughts in our behaviour although most psychologists acknowledge that thoughts play a part in our behaviour
- Both Skinner and Pavlov conducted experiments on animals, however it may be the case that human learning is more complicated
Define ‘modelling’
Learning a particular behaviour by watching others
Define ‘imitation’
Observing a particular behaviour and copying it
Define ‘identification’
Identifying yourself as similar to a role model and wishing to be them/like them
Define ‘vicarious reinforcement’
Observing the consequences of another’s behaviour and then imitating them
Define ‘mediation processes’
The cognitive process of observing behaviour and then deciding to imitate it
KEY STUDY: Bandura et al (1961)
What was it?
- A group of children were involved, half witnessed a video of an adult abusing a Bobo Doll and the other half saw an adult acting calmly
- The children were then introduced to some toys but told they weren’t allowed to play with them
- Children were left with the doll and observed for 20 minutes