Approaches - Social Learning Theory Flashcards
Who proposed social learning theory
Albert Bandura
How is behaviour learned in SLT
Through observation and imitation
Process of SLT
Modelling
Imitation
Vicarious reinforcement
Mediational processes
Identification
When a person is more likely to copy a role model when the role model has similar or desirable traits: Age, Gender, Higher class
Types of role models
Live (real life)
Symbolic (fake eg. characters)
Imitation
Observer copying the role models behaviour
Vicarious Reinforcement
Observing the role models consequence makes imitation more or less likely
4 Mediational Processes
Attention
Retention
Reproduction
Motivation
Attention
Observer has to focus on the behaviour to be able to copy it
Retention
Behaviour has to be remembered by observer to be copied
Reproduction
Belief that they can replicate the behaviour modelled
Motivation
Do the benefits of the behaviour outweigh the costs?
Strengths of SLT
-Emphasises role of mental processes (therefore more holistic)
-Supported by research
Weaknesses of SLT
-Underestimates role of biology (eg.hormones)
-Does not account for behaviour occurring with no role model
When was Banduras Bobo Doll study
1961